Retailers such as Target, Macy’s and Walgreens are taking a harder look at their private-label offerings, as PYMNTS Intelligence research shows that ongoing financial pressures...
As consumers increasingly turn to social media to meet more of their day-to-day needs, a small but significant share of subscription merchants is leveraging these...
X, formerly known as Twitter, is preparing to launch new ways for advertisers to align with content creators to reach consumers. With the social media...
Sports betting and iGaming operator BetMGM has become the exclusive Live Odds Sport Betting partner of social media platform X, formerly Twitter. With this partnership, BetMGM’s odds and...
Social media app Bluesky has experienced a surge in popularity since its public launch, attracting nearly 800,000 new users in its first day open to the public....
When consumers shop on social media apps, PYMNTS Intelligence research has found, they are often making impulse purchases, buying items that strike their fancy in...
As Snapchat struggles with declining revenue per user, the social media platform is looking to its burgeoning subscription offering, and its artificial intelligence (AI) capabilities...
Social media app and so-called “Twitter alternative” Bluesky dropped its red velvet rope. After almost a year as an invitation-only microblogging site, the 3-million-member platform...