Warby Parker

Warby Parker Offers Glimpse of Google-Powered Smart Glasses

Warby Parker Offers Glimpse of Google-Powered Smart Glasses
Warby Parker Offers Glimpse of Google-Powered Smart Glasses
May 20, 2026  |  Wearables

Warby Parker has introduced its first pair of Google-and-Samsung-powered smart glasses. Set to launch this fall, the Intelligent Eyewear frame “combines Warby Parker’s distinctive approach...

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Services Companies Shrug Off Tariffs
Services Companies Shrug Off Tariffs
June 27, 2025  |  Economy

Consider the stress of middle-market companies like retailer Warby Parker, which sources a lot of its eyewear from China, one of America’s largest trading partners...

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Warby Parker Co-CEO: Google AI Glasses Coming After 2025
Warby Parker Co-CEO: Google AI Glasses Coming After 2025
June 04, 2025  |  Retail

Artificial intelligence (AI)-powered glasses from Google and eyewear retailer Warby Parker will not hit the market until after this year, according to the co-CEO of...

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Google to Partner With Eyewear Brands on AI-Equipped Smart Glasses
Google to Partner With Eyewear Brands on AI-Equipped Smart Glasses
May 20, 2025  |  News

Google said Tuesday (May 20) that it expects smart glasses equipped with its extended reality (XR) operating system, Android XR, and its artificial intelligence (AI)...

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D2C Retailers Wanted to Skip the Middleman. Turns Out They Need One
D2C Retailers Wanted to Skip the Middleman. Turns Out They Need One
March 24, 2025  |  Retail

In the midst of the pandemic, the direct-to-consumer (D2C) model — cutting out the middleman, the wholesalers, even the physical storefront — seemed poised to shake...

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Target Teams With Warby Parker for in-Store Eyewear Shopping
Target Teams With Warby Parker for in-Store Eyewear Shopping
February 27, 2025  |  Retail

Target is opening a series of “shop-in-shops” in partnership with eyewear maker Warby Parker. The collaboration, announced Thursday (Feb. 27), will bring five “Warby Parker at Target” outposts to...

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Brands Launch Eclipse-Inspired Deals to Outshine Competitors
Brands Launch Eclipse-Inspired Deals to Outshine Competitors
April 06, 2024  |  Retail

As the total solar eclipse draws near, brands are reaching for the stars, seizing on the hold that the event has on the public’s imagination....

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How D2C Brands Like Warby Parker Are Making Physical Stores Work
How D2C Brands Like Warby Parker Are Making Physical Stores Work
May 02, 2023  |  Retail

As shoppers resume their in-store experiences, brands and retailers are reassessing their selling strategies.  Retailers are seeking to enhance their interactive displays to entice more...

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