Adobe news and trends

AI’s Leap Year: Smarter, Sharper and Ready to Reshape Everything
Artificial Intelligence // December 31, 2024

Silicon Valley’s artificial intelligence powerhouses staked their tech claims in 2024, rolling out AI models that solved increasingly complex problems. The latest systems from OpenAI, o3 and o3-mini, can reason through a task and validate themselves for accuracy — a change from earlier versions that...

New Data: eCommerce Merchants See Big Gains by Embracing Digital Wallets and BNPL
eCommerce // December 20, 2024

Credit and debit cards still dominate the eCommerce arena, yet alternative payment methods such as digital wallets and buy now, pay later (BNPL) plans have gained popularity as online payment options. Key reasons why include the ease and convenience they provide. As a result, most...

CE 100 Index Gives Up 2.2% as MongoDB and Adobe Slip on Earnings
Connected Economy // December 16, 2024

What goes up must come down — and after three straight weeks of rallies, the CE 100 wound up snapping a long streak of wins, declining 2.2% in the penultimate “full” week of trading for 2024. All pillars lost ground. MongoDB Slips on 4Q Guidance...

Adobe Takes Another Step in AI Push With Video Generation Tools
artificial intelligence // December 11, 2024

Adobe is expanding its artificial intelligence (AI) strategy with new premium video generation capabilities as the company builds on the success of its Firefly AI platform, which the company said has generated more than 16 billion pieces of content since launch. During its fourth-quarter earnings...

Interviews & Exclusives
AI’s Leap Year: Smarter, Sharper and Ready to Reshape Everything

December 31, 2024
Silicon Valley’s artificial intelligence powerhouses staked their tech claims in 2024, rolling out AI models that solved increasingly complex problems. The latest systems from OpenAI, o3 and o3-mini, can reason through a task and validate themselves for accuracy — a change from earlier versions that were not as reliable. The company is testing the models […]

CE 100 Index Gives Up 2.2% as MongoDB and Adobe Slip on Earnings

December 16, 2024
What goes up must come down — and after three straight weeks of rallies, the CE 100 wound up snapping a long streak of wins, declining 2.2% in the penultimate...

43% of Gen Z Consumers Prefer Buying Direct From Brands

October 11, 2024
As younger consumers reshape the retail landscape, their motivations, preferences, and behaviors provide invaluable insights for brands and retailers striving to stay ahead. A PYMNTS Intelligence report, “The Online Features...

70% of Shoppers Say Payment Options Influence Where They Shop Online

October 09, 2024
Retailers continue to grapple with shopping cart abandonment. A February report by PYMNTS Intelligence and Adobe reveals insights that could help online merchants boost conversion rates and enhance customer loyalty....

Quick Reads
Adobe Introduces Video Generation Capabilities for Firefly AI Model

October 14, 2024
Adobe is rolling out an artificial intelligence (AI) model that can use text prompts to generate video. The Firefly Video Model was announced Monday (Oct. 14) as part of the company’s larger Adobe MAX product showcase. The announcement comes on the heels of AI–powered video tools from other tech companies, such as OpenAI, ByteDance and […]

Adobe Debuts App to Protect Against AI Content Copycats

October 08, 2024
Adobe has introduced an app to help creators protect their work against AI copycats. Content Authenticity, unveiled Tuesday (Oct. 9), is a free web app that lets creators receive attribution for their work...

Adobe Introduces Tools to Measure Impact of AI-Generated Content

September 16, 2024
Adobe has introduced new tools that will enable brands to demonstrate the business impact of their artificial intelligence (AI)-generated content. With this capability, brands will be able to adjust and...

Tech Firms Caution Investors About AI-Related Risks

July 03, 2024
A growing number of tech firms are reportedly cautioning investors about risks related to their efforts in artificial intelligence (AI). At least a dozen major tech companies have “quietly” issued...