Casper news and trends

Casper And Purple’s Roadblocks, The RealReal’s Dilemma, Etsy Star Sellers
Today In Data // August 11, 2021

Casper and Purple are looking for alternative ways to get into bed with customers. Plus, The RealReal focuses on business improvement before continuing its retail expansion, and Etsy’s Star Seller program could discourage new sellers from joining the platform. Data: $50M: Amount of sales Purple...

Casper, Purple Struggle With Capacity To Meet Growing Demand
Retail // August 10, 2021

Direct-to-consumer (D2C) mattress brands Purple Innovation and Casper Sleep are losing sleep over supply chain issues amid increasing demand for their products as consumers remain focused on home, health and wellness coming out of the COVID-19 pandemic. For Casper, which recorded a record $152 million...

Casper Adds To Executive Ranks; Hires Former Walmart Exec
Personnel // February 04, 2021

Casper Sleep is appointing several new members to its executive leadership team. Charles Liu will serve as chief operating officer, Dara Williams will be chief people and diversity officer, and George Poulios will serve as vice president of retail, real estate and store development. “We...

Casper Teams With Nordstrom For Retail Distribution
Retail // November 10, 2020

Casper Sleep Inc. has teamed with Nordstrom, Inc. to bring its products to shoppers through the web and at certain retail locations, according to a Tuesday (Nov. 10) announcement. Shoppers will have the ability to purchase Casper’s mattresses and sleep accessories through the web at...

Interviews & Exclusives
Purple On The Online Mattress Boom

May 03, 2017
A change is brewing in the U.S. retail mattress space. Like consumers have seen in most other markets over the last few years, mattress sales have begun to move online. To some, the transition may seem a bit odd. Unlike purchasing digital goods, food or a new winter coat on the web, the customer journey […]

Quick Reads
Mattress Company Casper to Go Private

November 15, 2021
Casper Sleep Inc. announced on Monday (Nov. 15) that it has agreed to be acquired by Durational Capital Management in a deal that will take the mattress company private. Durational Capital will pay $6.90 per share, a 94% premium over the closing price on Friday (Nov. 12), the last trading day before the announcement was […]

Casper Adds To Executive Ranks; Hires Former Walmart Exec

February 04, 2021
Casper Sleep is appointing several new members to its executive leadership team. Charles Liu will serve as chief operating officer, Dara Williams will be chief people and diversity officer, and...

Casper Teams With Nordstrom For Retail Distribution

November 10, 2020
Casper Sleep Inc. has teamed with Nordstrom, Inc. to bring its products to shoppers through the web and at certain retail locations, according to a Tuesday (Nov. 10) announcement. Shoppers...

Mattress Retailer Casper Seeks To Raise $300M For A New SPAC

August 19, 2020
Mattress retailer Casper Sleep Inc. hopes to raise $300 million for a blank-check company, as shares of the New York-based firm have fallen by nearly 38 percent since its February debut. ...