For direct to consumer companies, volatility may be the key certainty in an uncertain environment. The latest evidence came amid reports from The New York Times and other sites that Ampla — which offers lines of credit and corporate cards to what it terms “new...
Pharmaceutical giant Pfizer is reportedly creating an online platform selling anti-COVID and migraine medications. The platform, the subject of a Wednesday (May 1) Financial Times (FT) report, comes as drug makers are pushing to sell their products directly to consumers. According to the report, sources say Pfizer’s direct-to-consumer (D2C)...
Swap has raised $9 million in a Series A round to launch its global eCommerce platform designed to facilitate cross-border shipments. The new Swap Global will enable the company to help direct-to-consumer (DTC) brands unlock new markets with delivered duty paid (DDP) shipping, automated tax remittance and express...
When low-income shoppers tap digital channels, they prefer to shop with retailers rather than going straight to brands’ eCommerce shops, trusting stores to offer them the best price. By the Numbers The PYMNTS Intelligence report “The Online Features Driving Consumers to Shop With Brands, Retailers...
March 26, 2024
For brands relying on senses that cannot be communicated via eCommerce — smell, taste, touch — it can be difficult to build a pure-play direct-to-consumer (D2C) audience. Broken Top Candle Company is addressing this problem by leveraging brick-and-mortar stores to draw in new customers, while utilizing its D2C channels to promote long-term loyalty. In an […]
March 20, 2024
As direct-to-consumer (D2C) brands look to win customers’ loyalty in an increasingly crowded eCommerce landscape, Grove Collaborative contends that those that can meet more of consumers’ day-to-day needs have a better shot...
February 26, 2024
Niche markets need to scale their reach, too — and often, eCommerce is best way. And while the direct-to-consumer (D2C) landscape made waves with products like cheaper eyeglasses and other...
February 21, 2024
While direct-to-consumer brands may generally find that less is more when it comes to consumers’ checkout experiences, Sonos has found that for the high-consideration items it sells, adding more steps...
May 01, 2024
Pharmaceutical giant Pfizer is reportedly creating an online platform selling anti-COVID and migraine medications. The platform, the subject of a Wednesday (May 1) Financial Times (FT) report, comes as drug makers are pushing to sell their products directly to consumers. According to the report, sources say Pfizer’s direct-to-consumer (D2C) platform would include the anti-COVID drug Paxlovid, the combined COVID […]
April 30, 2024
Swap has raised $9 million in a Series A round to launch its global eCommerce platform designed to facilitate cross-border shipments. The new Swap Global will enable the company to help...
April 22, 2024
Levi Strauss has found that selling through its own stores gives it greater insights into consumer trends. The company’s D2C channels also allow it to test new products before making them available to...
March 13, 2024
Amazon is rolling out a new generative artificial intelligence (GenAI) feature that helps sellers create listings for Amazon’s store. This new feature allows sellers who have their own direct-to-consumer (DTC) website...
