Freshly news and trends

Meal Kit Providers Maximize Convenience to Maintain Loyalty
Loyalty & Rewards // April 05, 2023

Amid inflationary pressures, meal kit providers are securing consumers’ loyalty with more convenience and flexibility. Blue Apron, for one, is turning its focus to its lower-effort Heat & Eat meals and to sales channels that enable consumers to make purchases without committing to a regular...

Frozen Food Delivery Takes Off as Consumers Seek Restaurant Alternatives
Delivery // March 01, 2023

As consumers seek affordable, convenient alternatives to restaurant dining, new prepared meals models are emerging. For instance, direct-to-consumer (D2C) frozen food delivery provider Yelloh, formerly known as Schwan’s Home Delivery, is set for an expansion after 70-plus years in operation. The company announced Tuesday (Feb....

Boxed Considering Sale of Company as eGrocers Flounder
eCommerce // January 05, 2023

Online consumer-facing wholesale retailer Boxed is considering selling the company as eGrocers face economic challenges. The eTailer announced Thursday (Jan. 5) that its board and advisors are exploring the possibility of selling the company as well as looking into new ways to access additional capital,...

Consumer Interest in Meal Kits May Be Too Late 
Subscriptions // January 04, 2023

Meal kits are becoming more popular, but not enough to counteract the industry’s economic challenges. Research from PYMNTS’ recent study “12 Months Of The ConnectedEconomy™: 33,000 Consumers On Digital’s Role In Their Everyday Lives,” which draws from responses from tens of thousands of U.S. consumers...

Interviews & Exclusives
1 in 7 Food Subscribers May Cancel by Next Payment

April 18, 2023
Consumers are cutting back on their product subscriptions, with many rethinking their food purchasing. By the Numbers Research from PYMNTS’ new study, “Subscription Commerce Readiness Report: Bridging the Gap Between Subscription Conversion and Retention,” created in collaboration with sticky.io, which draws from a census-balanced survey earlier this year of more than 2,200 consumers with retail […]

Nestle’s New B2B Model Helps Companies Cater to Returning Workers

September 09, 2022
With hybrid work options now an expectation for many employees, businesses are looking for better ways to incentivize on-site work — or soften the blow when going back to the...

Subscription Commerce Companies Embrace New Loyalty Paradigm

May 17, 2021
There seems to be a subscription for everything these days — essential items, entertainment, clothing, groceries, snack foods, pet supplies, the list goes on and on. In fact, 81 percent...

How Personalization Can Help Fuel The Subscriber Retention Buzz

May 15, 2020
A growing share of consumers are seeking comfort and convenience in subscription services as they remain at home to curb the spread of the COVID-19 virus. Some subscription businesses such...

Quick Reads
Nestlé Buys Meal Delivery Platform Freshly For $950M

October 30, 2020
Nestlé has purchased Freshly in a deal that values the meal delivery platform at $950 million, with possible earnouts of as much as $550 million pursuant to the successful expansion of the business. The deal was inked and closed on Friday (Oct. 30), according to a press release. “Freshly is an innovative, fast-growing, food-tech startup, […]

Freshly Rolls Out Meal Delivery Platform For Businesses

August 27, 2020
Freshly, which works in manufacturing fresh, prepared meals for the U.S., introduced a new B2B platform, Freshly for Business, which is centered around feeding company teams in any place, according...

Today In Data: AimBrain, FinalPrice, Freshly Receive Funding

June 21, 2017
Money makes the world go around — there’s no denying that fact. From startups to well-established businesses, it seems there’s always a company that’s either looking for or receiving funding....

Nestle Leads $77 Million Funding Round For Meal Kit Startup Freshly

June 21, 2017
In funding news this week, Freshly, the meal delivery startup — co-founded by Michael Wystrach and Carter Comstock — has raised $77 million in a Series C funding round that will help support...