Kanye West has reportedly set up a location on Melrose Avenue in Los Angeles — on the same block as an Adidas store. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
Just last month, Gap reflected on a year of struggle, with numerous net losses, bloated inventory levels and a search for a permanent CEO. In the wake of these challenges, the retailer has been exploring strategies to regain momentum and reconnect with consumers. As part of...
In 1937, the “world’s greatest salesman,” Elmer Wheeler, shot to fame and fortune with a marketing book and quip “Don’t Sell the Steak — Sell the Sizzle.” Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
Retailers are caught flat-footed for what’s expected to be a record return season. Plus, a collaboration between Yeezy, Gap and Balenciaga bodes well for retail-designer partnerships, and Karen Webster shares her thoughts on 10 things that will define digital transformation in 2022. Get the Full...
May 11, 2023
Adidas has decided what to do with its millions of leftover Yeezy sneakers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from […]
May 05, 2023
Kanye West has reportedly set up a location on Melrose Avenue in Los Angeles — on the same block as an Adidas store. Get the Full Story Complete the form...
June 26, 2020
To bring apparel to consumers in a new YEEZY Gap line, Kayne West is collaborating with Gap through a partnership unveiled on Friday (June 26). The apparel collection is set...
