PYMNTS DATA AND ANALYTICS: INDUSTRY INDEXES

PYMNTS Data and analytics: industry InDEXES

Our data and analytics team has developed a number of creative methodologies and frameworks that measure and benchmark the innovation that’s reshaping the payments and commerce ecosystem.

CHECKOUT CONVERSION

Launched on Cyber Monday 2015, The PYMNTS.com Checkout Conversion Index™ (CCI) examines 650 sites every quarter – that represent 70 percent of eCommerce volume in the U.S – to measure how successful merchants are in converting visitors to their site into buyers. View Latest Index

GIG ECONOMY

The PYMNTS.com Gig Economy Index™, a HyperWallet collaboration, is designed to better understand workers in the gig economy, people who often work in short-term, ad hoc positions — who they are, what services they supply and what percentage of their overall income the gigs represent. View Latest Index

GLOBAL CASH

The PYMNTS.com Global Cash Index™, powered by Cardtronics, focuses on the use of cash for making payments and as a payment method that equally plays a role with cards, checks, direct debit, and other methods of settling up between consumers and businesses. Unlike most reported estimates of cash, our proprietary data analysis focuses on the use of cash for making payments rather than hoarding. View Latest Index

GLOBAL CITIZEN

The PYMNTS.com Global Citizen Index™, a Flywire collaboration, focuses on the economic impact of Global Citizens, individuals who typically are experienced international travelers, and have the wealth or discretionary income to support the pursuit of personal priorities, including cross-border education, health care and wellness for themselves and their family members, or other experiences outside of their home countries. View Latest Index

GLOBAL FRAUD ATTACK

The Global Fraud Attack Index™, measures how the rate and type of fraud attempts on U.S. merchant websites changes over time. This unique perspective helps online merchants understand and then blunt the impact of the cybercriminals that aim to harm their brand and the consumers who shop them. View Latest Index

OMNIREADI

The PYMNTS.com OmniReadi Index™, powered by Vantiv, is the only source of historical data on merchant’s readiness in enabling a seamless shopping experience across all shopping channels. Since 2014, more than 50,000 data points have been collected and examined, highlighting where merchants are focusing their efforts and where gaps remain – overall and by merchant sector. View Latest Index

SMB TECHNOLOGY ADOPTION

Since 2015, The SMB Technology Adoption Index™ is a quarterly report done in collaboration with Sage to understand the degree to which SMBs are adopting the payments and business technologies that help them more efficient pay their customers and suppliers and be paid by consumers and businesses. Based on a quarterly survey of SMBs that range in size from X to Y, we examine how SMBs view EMV, invoicing, checks, mobile payments and the variety of other online tools intended to make their businesses more successful. View Latest Index

STORE FRONT INDEX

The PYMNTS Store Front Index™ is the only source that measures the health and vitality of the businesses that line the side streets and main streets of local economies since 2007. This sub-segment of SMBs consists of 3.2 million businesses and each quarter we assembled data on each and every one of them to assess how well they – and the communities and regions in which they operate – are doing. Hint – overall, they are outperforming the GDP – but there are pockets of weakness. View Latest Index

X-BORDER PAYMENTS OPTIMIZATION

Since 2015, The PYMNTS X-Border Optimization Index™, tracks the journey of nearly 200 merchants every quarter who are view the cross border opportunity as their ticket to new incremental customers. Using more than 60 attributes as our guide and shopping across 10 country corridors, we assess the degree to which merchants are “optimized” to welcome a consumer from outside of their domestic market. What we’ve discovered is that most of them are not. View Latest Index

CHECKOUT CONVERSION

Q4 2016 INDEX

Q4 CCI FINDINGS:

The top merchants all do certain things right—100 percent of the top 30 e-tailers offer product reviews and recommendations, free shipping and coupons.

The industry is getting smarter—two new merchants received an “A” grade in this edition, bringing the total number of top-grade earners to 20.

No single industry has yet reached a grade of either A or B. Most of them recieved C’s, while four make a D and two make an F.

GIG ECONOMY

Q3 2016 INDEX

KEY FINDINGS INCLUDE:

40 percent of respondents receive 40 percent or more of their income from gig economy jobs.

31 percent support themselves through one gig.

50 percent would not quit their gig for a full-time job.

GLOBAL CASH

Greece Analysis

KEY FINDINGS INCLUDE:

Greeks spent a total of €99 billion in cash, compared to €60.96 billion spent through cards, in 2015

Greece ranks third among the 14 Eastern European countries analyzed when it comes to cash usage

Between 2000 and 2014, the number of ATMs in Greece grew by 101 percent

GLOBAL CITIZEN

Q2 2016 INDEX

KEY FINDINGS INCLUDE:

About €2.2 trillion in cash is projected to be used for payments in WU-15 in 2020.

A 0.3 percent increase in compounded annual rate of cash use in WU-15 is expected between 2015 and 2020.

A 1.8 percent decline in cash share of GDP in the WU-15 is expected between 2015 and 2020.

GLOBAL FRAUD ATTACK

Q4 2016 INDEX

Key Findings Include:

The rate of fraud attacks is up 62 percent from Q3 2015, and the rate rose by 39 percent between Q1 2016 and Q2 2016.

A$7.60 out of every $100 of sales is at risk across five different product categories, and about $12.1 out of $100 is at risk for luxury goods.

Botnets are booming – the rate of attacks featuring botnets rose by 47 percent Q3 2015 and Q2 2016, and increased by 87 percent during the same period for luxury goods.

OMNIREADI

Q4 2016

Key findings include:

Omnireadiness seems to be coming out of its slump, which began at the end of the 2015 holiday season. The overall Index score increased from 66.6 to 67.4 this quarter.

Sporting Good retailers continue to win the OmniReadi championship with an Index score of 76.

Top performing merchants still continue to improve, but at a much slower rate – the Upper and Top 10 merchants had the lowest growth this quarter.

SMB TECHNOLOGY ADOPTION

Q3 2016 INDEX

KEY FINDINGS INCLUDE:

While the average SMB says they are moderate users of technology, just 13 percent are willing to jump on the innovation bandwagon.

80 percent of smaller merchants still cannot accept mobile wallets like Apple Pay or Android Pay.

SMBs embrace innovation when enough customers ask them to. 31 percent of merchants in face-to-face environments and 26 percent of merchants in remote environments have adopted new payment technology because their customers want them to.

STORE FRONT INDEX

Q4 2016 INDEX

KEY FINDINGS INCLUDE:

Building Contractors/Service and Repair, fitness, and professional services companies showed the fastest growth in this quarter’s index, with growth rates of 5.1 percent, 4.6 percent and 3.9 percent, respectively.

Main Street USA boasted a 1.7 percent growth in Q3 2016.

Mountain and Southern states continued to score high in terms of employment and wages. The two regions grew by 3.7 percent in Q3 2016.

X-BORDER PAYMENTS OPTIMIZATION

Q4 2016 INDEX

KEY FINDINGS INCLUDE:

Spain is the new rising x-border star. Spanish merchants improved their checkout process by cutting down the total number of clicks and pages involved. The average shopping time went down from 3 minutes in Q3 2016 to to 2.8 minutes this past quarter.

Chinese merchants are leading the pack when it comes to offering products and services in different languages. An average of 63 percent of Chinese merchants offered six or more languages. By comparison, U.S. and U.K. lagged far behind.

Free shipping gained in popularity among sellers. In Q3 2015, 47 percent of the merchants offered free shipping. Now 58 percent do.

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