The program will allow Orbi customers to use either traditional fiat currency or funds from their crypto balances at the time of purchase, while merchants receive traditional fiat currency, per the release.
“Mexico is one of the world’s largest remittance markets, and stablecoins are becoming an increasingly important way to move money across its borders,” SoFi Tech Solutions President Kathleen Pierce-Gilmore said in the release. “Together with Orbi and Mastercard, we are giving people in Mexico a trusted way to receive, hold and spend digital dollars, while laying the foundation for stablecoin-powered payments and cross-border money movement at scale.”
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Stablecoins accounted for 40% of crypto purchases among users of the crypto app Bitso last year in Mexico, Argentina, Brazil and Colombia in 2025, according to the release. That’s compared to 18% for bitcoin, marking the first time stablecoins overtook bitcoin in Bitso’s regional purchase data.
SoFi will provide the BIN sponsorship and financial technology infrastructure upholding the Orbi card program, per the release. This includes issuing, transaction authorization, processing and compliance capabilities.
“Partnering with SoFi and its SoFiUSD stablecoin provided a unique solution that brought all the components together,” the release said. “The platform will also support future stablecoin-powered use cases.”
The PYMNTS Intelligence report “From Asset to Everyday Money: Making Digital Currencies Spendable,” found in July that consumers are showing increased interest in using cryptocurrencies and stablecoins for purchases, but acceptance, trust and uneven payment experiences continue to limit their choices, PYMNTS reported Aug. 17.
“The report pointed to a practical way forward,” PYMNTS reported. “Linked cards, instant conversion and modern issuer-processing systems can connect digital assets to the payment tools consumers and merchants already use.”
Linked cards can boost acceptance without asking merchants to change checkout, and 71% of stablecoin holders said they would use a linked debit card to spend those digital assets.
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