Social Commerce

Social Commerce
Facebook’s Content Conundrum
May 24, 2017

In 1942, the U.S. Office of War Information created a marketing slogan that has since become a favored colloquialism for the importance of secrecy: Loose Lips Sink Ships. Other than the rhyming, the government wasn’t actually trying to be clever with that campaign — idle talk to...

Social Commerce
Twitter’s Trump Kerfuffle
January 23, 2017

While it is arguably almost impossible for Americans to avoid the tweets of Donald Trump at this point, unless they are willing to unplug entirely and cut themselves off from most mainstream media, things took a turn for the weird last week when a Twitter...

Social Commerce
Twitter’s Buy Button Going Buh-Bye
January 19, 2017

It looks as though the rumors about Twitter ending its commerce operation and phasing out its buy button are true. The social network platform is slowly retiring its partnerships, TechCrunch reported. The outlet confirmed a note sent to customers of eCommerce platform Shopify that stated...

Social Commerce
Facebook Won’t Let Admiral Insurance Base Policies On Posts
November 03, 2016

Facebook has reportedly ruled out launching a new car insurance policy from Admiral Insurance of the U.K. that would analyze a customer’s posts on Facebook to help set the premiums of the policy. According to a report, the original plan was for Admiral to analyze...

Social Commerce
Instagram Goes Shoppable
November 02, 2016

Instagram has reportedly rolled out shoppable tags on photos from as many as 20 retail brands. According to a report by TechCrunch, some of the retail brands include Kate Spade and JackThreads. The new service works likes this: Retailers tag products in their photos, which aren’t visible until...

Social Commerce
PayPal Expands Relationship With Facebook And Messenger
October 25, 2016

PayPal announced Monday (Oct. 24) it is expanding its relationship with Facebook and Facebook Messenger in an attempt to help make mobile commerce smarter, simpler and more secure for both consumers and merchants. In a blog post, Bill Ready, EVP and chief operating officer at PayPal,...

Social Commerce
Gubagoo Now Integrates With Facebook Messenger
October 24, 2016

Gubagoo, the provider of solutions to the automotive industry, announced Friday (Oct. 21) that it now offers complete and seamless integration with Facebook Messenger. Gubagoo is one of the first chat providers in the automotive industry to offer this feature on the world’s largest social...

Social Commerce
Facebook Users Can Now Order Food, Request An Appointment, Get A Quote
October 20, 2016

Facebook is becoming a little bit of everything to consumers, announcing users can order food, request an appointment, get a quote and buy tickets to movies and events. In a blog post Wednesday (Oct. 19), Facebook announced a bunch of new initiatives to help users. “Today,...

Social Commerce
eBay Testing ShopBot On Facebook Messenger
October 19, 2016

EBay is reportedly testing a personalized shopping assistant dubbed ShopBot on Facebook’s Messenger app in an effort to lure more of Facebook’s 1 billion users to eBay. According to a report by Bloomberg, eBay is hoping that, by making it easier to find items to purchase...