Consumer Insights

Consumer Insights
How Banks Can Reengage the 53 Million Credit Outsiders
February 07, 2025

A significant segment of the U.S. population — approximately 53 million individuals — remains outside the traditional credit card ecosystem. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

Consumer Insights
46% of Cardholders Are Proactive Deal Hunters
February 07, 2025

The world of credit card rewards is getting a much-needed makeover. Forget the tired points-and-perks model. A new report from PYMNTS in collaboration with Banyan reveals that relevance is the new currency for cardholder engagement. Get the Full Story Complete the form to unlock this article...

Consumer Insights
72% of Zillennials Trust Recommendations More Than Ads When Shopping
February 05, 2025

Social media’s influence on purchasing decisions is especially strong among zillennials, those born between 1991 and 1999. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our...

Consumer Insights
52% of Payment Declines Are Debit Cards
February 04, 2025

Despite a general decrease in payment issues, financially struggling consumers continue to face these disruptions at alarmingly high rates, especially when making essential purchases. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Consumer Insights
52% of Consumers Use Credit for Groceries
February 03, 2025

Credit products are changing, with personal loans, embedded finance, and buy now, pay later (BNPL) gaining traction. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our...

Consumer Insights
Concerts Still Strike Chord With Consumers Despite High Prices
January 31, 2025

This year’s concert season will feature several high-profile acts and increasingly high prices. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today....

Consumer Insights
Consumers Keep Spending in Q4, But Savings Take a Hit
January 30, 2025

The latest data on fourth quarter gross domestic product indicates a general “headline number” slowdown. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Consumer Insights
Spending Caution Sets In as Consumers Weigh Economic Outlook
January 29, 2025

The state and stability of one’s job — and by extension, earnings prospects — lies at the heart of consumers’ confidence over their own financial condition, both in the present and in the future. Get the Full Story Complete the form to unlock this article...

Consumer Insights
Consumer Sentiment Dips 4% Amid Concerns About Unemployment and Inflation
January 24, 2025

Consumer sentiment edged down 4% in January, marking the first decline in six months, according to the final results for the University of Michigan’s January Surveys of Consumers. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...