Unraveling mysteries of the consumer psyche stumps the best of them, but this much seems clear: Consumers react differently to discounts versus cash back, and that’s a vital distinction in 2022. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
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Fast food giant McDonald’s is joining a slew of restaurants seeking to diversify their in-app experiences beyond the standard ‘earn-and-burn’ loyalty point offerings. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...
As restaurants look to drive loyalty in the face of stiff competition for consumers’ digital ordering, those that reward customers for their spending have the advantage. However, with loyalty programs now the norm, consumers expect more than the standard model, by which they receive a...
Bed Bath & Beyond has launched a program that lets customers earn and redeem points at the company’s three retail brands, as well as a new buy now, pay later (BNPL) option. Get the Full Story Complete the form to unlock this article and enjoy...
Buy now, pay later (BNPL) company Klarna will debut its loyalty card feature, a company press release said Tuesday (June 21), letting users store and access physical cards in digital versions. Get the Full Story Complete the form to unlock this article and enjoy unlimited...
Bank of America is offering “exclusive travel experience for ultra-high-net-worth clients” through an arrangement with boutique travel company Indagare, the bank announced Tuesday (June 21). Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...
With many major United States restaurant brands’ rewards programs now well established with their domestic customers, some chains are turning their focus to international markets, looking to apply the learnings from their U.S. programs to drive loyalty around the world. Get the Full Story Complete...
Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and...