Loyalty & Rewards

Loyalty & Rewards
Kora’s Student Virtual Card Offers Cash-Back Rewards
April 05, 2022

College student-focused FinTech Kora on Tuesday (April 5) launched the Kora Rewards program, a partnership with digital advertising platform Cardlytics that allows Kora users to earn automatic cash-bank rewards up to 10% for shopping with their virtual KoraCard at thousands of brands. “We’re building Kora...

Loyalty & Rewards
Most Customers Use Mobile Apps to Interact With Restaurant Loyalty Programs
April 04, 2022

Restaurants have found one way to incentivize return customers is through loyalty programs, which grant returning guests rewards such as free access to the restaurant’s Wi-Fi or free or discounted entrees. Today, about 4 in 10 consumers use loyalty programs when purchasing food for dine-in,...

Loyalty & Rewards
New Research Shows That Regional Dining Quirks Matter In Tailoring Restaurant Offers
April 04, 2022

Americans’ regional tastes in restaurants are as deeply embedded as their taste in food. Residents of the Midsouth and Mountain regions are the most likely to visit quick-service restaurants (QSRs) for speedy meals, for example, and consumers in the Pacific region generally prefer to sit...

Loyalty & Rewards
AdTech Platform Lets Merchants Tempt Consumers To Turn Payouts Into Rounded-Up Gift Cards
March 31, 2022

Pretty much everyone knows inflation eats away at purchasing power. A dollar today is “worth” several percentage points less in the grocery store aisles, at the electronics store and certainly at the pump. We get less gas in the tank and less chicken on the...

Loyalty & Rewards
Wells Fargo’s ‘Rewards for Rent’ Card Shows Further Evolution of Points as Currency
March 28, 2022

The macro headwinds mount as inflation pushes all manner of expenses tied to daily life higher. That includes rental payments, which have been soaring double-digit percentage points in the United States, as measured year over year. For many individuals and families, juggling finances and keeping...

Loyalty & Rewards
Chipotle Teams With Cash App for Surprise Guac Rewards
March 28, 2022

Chipotle Mexican Grill is relaunching its Guac Mode perk for Chipotle Rewards members and is partnering with Cash App to roll out a $100,000 giveaway on Twitter, according to a press release on Monday (March 28). The relaunch of Guac Mode is in celebration of...

Loyalty & Rewards
QSR Chains Combine Predictable Loyalty Rewards With Intermittent Surprises to Drive Engagement
March 25, 2022

For today’s major restaurant brands, loyalty programs are no longer a differentiator in and of themselves. With consumers having so many options of restaurants that will reward them for their purchases, brands have to work harder to become consumers’ go-to choice. CKE Restaurants, parent company...

Loyalty & Rewards
Restaurant Loyalty Holdouts Get on Board as Consumers Expect to Be Rewarded
March 23, 2022

With consumers having grown accustomed to the ability to earn loyalty points from so many of their favorite brands’ apps, restaurants that do not offer rewards now risk falling behind. This month, a couple of the notable remaining holdouts, CKE Restaurants’ Hardees and Carl’s Jr....

Loyalty & Rewards
UK Banks, FinTechs Team up to Bring Belated Tech Boost to Loyalty Industry
March 11, 2022

Loyalty programs and reward schemes are very popular in the U.K., with a recent PYMNTS report revealing that about 40% of the U.K.’s 67 million population belong to grocers’ loyalty programs, while 63% of U.K. shoppers use at least one grocer’s loyalty program. Read the...