Loyalty & Rewards

Loyalty & Rewards
IHOP Announces Loyalty Soft Launch as Consumers Seek Out FSR Rewards
March 09, 2022

Where once restaurant brands that offered loyalty programs through their mobile apps were ahead of the pack, today consumers are disappointed when an app does not offer them the ability to be rewarded for their spending. Consequently, on Wednesday (Mar. 9), Glendale, California-based, Dine Brands-owned...

Loyalty & Rewards
How Restaurants Can Win the Loyalty of High Tech Consumers
March 09, 2022

Loyalty programs and restaurant subscription services are effective ways restaurants can incentivize return customers. Loyalty programs often offer returning guests rewards such as free access to the restaurant’s Wi-Fi or discounted entrees. Restaurant subscription services have also been getting a lot of press recently as...

Loyalty & Rewards
Dutch Bros Aims to Leverage Stored-Value Payments to Drive Loyalty
March 02, 2022

As Dutch Bros. looks to convert its regular customers into super fans, the company is leveraging stored-value features to remove friction from the experience. The Grant Pass, Oregon-based drive-thru coffee shop chain, which has over 500 locations across 13 states, is turning its focus to...

Loyalty & Rewards
Want Loyal Restaurant Customers? Offer Loyalty Programs
February 25, 2022

Nearly every restaurant manager knows their customers are searching for better deals, and offer regular diners a way to dodge higher prices: loyalty and rewards programs. PYMNTS research shows that 96% of restaurant managers reduce prices for loyalty program members, with the average loyalty discount...

Loyalty & Rewards
Restaurant Subscription Holders Are Twice as Likely to Use Loyalty Programs
February 22, 2022

Subscription commerce is quickly taking hold of the restaurant industry. In addition to coffee subscriptions that allow consumers to get their daily fix of caffeine for a flat, monthly rate, brands have also been launching services that promise consumers ways to get their lunch and...

Loyalty & Rewards
Report: Four in 10​ Consumers Open to Restaurant Subscription Services
February 22, 2022

The restaurant subscription, an often overlooked customer engagement tool, gained popularity during the early days of the health crisis and now serves as a catalyst for a new level of loyalty among frequent diners. New research from PYMNTS shows that consumers who choose the convenience...

Loyalty & Rewards
PYMNTS Data: Loyalty Programs Best Way to Get Diners to Spend More
February 18, 2022

Most restaurants now offer consumers the ability to be rewarded for their spending, according to data from PYMNTS’ new Restaurant Friction Index, created in collaboration with Paytronix. The study, which drew from a survey of more than 500 managers of quick-service restaurants (QSRs) and full-service...

Loyalty & Rewards
Tim Hortons: Loyalty Programs Open Customer Channel Beyond the Restaurant
February 16, 2022

For Tim Hortons, loyalty innovations are leading to record-strong digital performance. The Restaurant Brands International-owned, Toronto-based coffeehouse and quick-service restaurant (QSR) chain saw its highest digital mix yet in its home market, per an earnings call Tuesday (Feb. 15) discussing the company’s fourth-quarter 2021 results,...

Loyalty & Rewards
Data Reveal Economic Anxieties Pose a Loyalty Opportunity for Restaurants and Grocers
February 14, 2022

The share of consumers taking it month by month financially is on the rise, and this increase in economic anxieties could have an impact on how they get their food needs met. Research from the latest edition of “The New Reality Check: The Paycheck-To-Paycheck Report,”...