Members of hotel rewards program Wyndham Rewards can convert available points to cash via a new partnership with digital asset marketplace Bakkt, according to a Tuesday (Dec. 14) press release. By linking their account within the Bakkt app, members of the rewards program can convert...
In recent years, there’s been a collective realization that loyalty programs are generally not engaging or valued enough by consumers to even know they belong — forget using them. Amazon got way out ahead of that with the counterintuitive move of charging a fee, tempting...
U.K. grocers, like most retailers, saw their proportion of online sales soar with the onset of the pandemic in early 2020. This surge leveled off somewhat as the pandemic dragged on, but many consumers continue to buy groceries online as a matter of convenience and...
Chase has launched a partnership with the fast delivery startup Gopuff, giving Gopuff customers a chance to earn credits with each purchase. According to Chase, the program is open to Gopuff users who use a Chase credit card as their default payment, and lets them...
It might seem as if buy now, pay later (BNPL) and cryptocurrency are being used everywhere, but there’s at least one big space where they have plenty of room to grow: loyalty programs. Offering the possibility of converting rewards into crypto or connecting to fast-growing...
Amidst all the changes that have taken place over the last 18 months during the digital shift, one institution stands out from the rest: the grocery store. While consumers have been willing to forgo shopping at other physical retail outlets, the brick-and-mortar grocery store remains...
Free coffee is a tried-and-true perk, and American Express is leveraging consumers’ desire for that morning boost to drive signups. On Wednesday (Nov. 3), the company announced its new MyPanera+ Coffee Subscription Benefit, through which anyone who signs up for a consumer or corporate card...
On a call with analysts on Thursday (Oct. 28), Starbucks’ President and CEO Kevin Johnson shared an upcoming change to Starbucks’ loyalty program that could transform the way rewards function across the restaurant industry: linking the coffeehouse’s loyalty program to other brands’ rewards. Granted, the...
About four months after the nationwide rollout of MyMcDonald’s Rewards, the quick-service restaurant (QSR) giant is seeing a bump in customer frequency where the program is available. Still, as the company’s President and CEO Chris Kempczinski told analysts on a Wednesday (Oct. 27) call discussing...