Following bullish remarks on artificial intelligence (AI) by Farfetch CEO José Neves during the luxury retailer’s first-quarter 2023 earnings report, Maison Valentino is set to introduce a virtual try-on (VTO) experience for its ready-to-wear collection. The feature will be powered by Wanna, an augmented reality...
As fashion brands continue to lean into virtual try-on (VTO) to drive sales and reduce order returns, Google has looked to call dibs within the space with the launch of its artificial intelligence (AI)-driven VTO feature. The new feature provides a competitive alternative as it...
Fast-fashion retailer Shein has expanded its third-party marketplace to include home appliances and smart home products. The extended product categories now include items such as portable washing machines, remote control lighting and a selection of home improvement products like bathroom fixtures and wallpaper, according to...
Sometimes it is a selective and focused sales strategy instead of broad appeal that may see overwhelming results. Amazon’s current standing as a player in higher-end fashion sales has been years in the making. In 2016, the company deliberately pivoted past the concept of simply...
Kroger is using artificial intelligence (AI) to drive spending among inflation-concerned shoppers, utilizing consumer data to be more effective with its digital couponing efforts. On a call with analysts Thursday (June 15) discussing the grocery giant’s first-quarter FY 2023 financial results, Chairman and CEO Rodney...
Overseas retailers, once focused on expansion in global markets, are showing increasing interest in claiming a stake in the United States, seeking to make their presence known both online and in-store. As reported in June by The Wall Street Journal, global brands such as Mango...
J.Crew once had a chokehold on a cohort of consumers who seemingly loved the preppy vibe along with brands like Abercrombie & Fitch and Hollister Co. Today, the flame as faded out as J.Crew’s product assortment no longer seems to resonate with consumers, reflected in...
Ordering the right color foundation online can be hard, especially when you don’t know your shade to begin with — an issue makeup lovers know all too well. Namesake beauty brand Charlotte Tilbury is looking to tackle this challenge (and more) by introducing a mobile...
Walmart and NBCUniversal have teamed to test retail media-powered ads within live sports streaming. “This will mark the first time NBCUniversal’s live sports streaming inventory will be available through a retail media network – just in time for this autumn’s prime sports seasons and holiday...
