Sometimes it is a selective and focused sales strategy instead of broad appeal that may see overwhelming results. Amazon’s current standing as a player in higher-end fashion sales has been years in the making. In 2016, the company deliberately pivoted past the concept of simply...
Kroger is using artificial intelligence (AI) to drive spending among inflation-concerned shoppers, utilizing consumer data to be more effective with its digital couponing efforts. On a call with analysts Thursday (June 15) discussing the grocery giant’s first-quarter FY 2023 financial results, Chairman and CEO Rodney...
Overseas retailers, once focused on expansion in global markets, are showing increasing interest in claiming a stake in the United States, seeking to make their presence known both online and in-store. As reported in June by The Wall Street Journal, global brands such as Mango...
J.Crew once had a chokehold on a cohort of consumers who seemingly loved the preppy vibe along with brands like Abercrombie & Fitch and Hollister Co. Today, the flame as faded out as J.Crew’s product assortment no longer seems to resonate with consumers, reflected in...
Ordering the right color foundation online can be hard, especially when you don’t know your shade to begin with — an issue makeup lovers know all too well. Namesake beauty brand Charlotte Tilbury is looking to tackle this challenge (and more) by introducing a mobile...
Walmart and NBCUniversal have teamed to test retail media-powered ads within live sports streaming. “This will mark the first time NBCUniversal’s live sports streaming inventory will be available through a retail media network – just in time for this autumn’s prime sports seasons and holiday...
LVMH Moët Hennessy Louis Vuitton has forged a partnership with the creators of Fortnite, Epic Games, to launch immersive experiences for customers within the virtual world. Through the collaboration, LVMH is looking to enhance its design pipeline by integrating advanced 3D technology and capitalizing on the...
IKEA is providing training to call center employees to transform them into interior design advisors. The initiative by the Swedish furniture giant is aimed at expanding its range of home improvement services while delegating routine customer inquiries to an artificial intelligence (AI) bot named Billie,...
Call it the silent killer — of merchants’ bottom lines. The rise of organized retail theft has spared increased scrutiny on Capitol Hill. And Tuesday (June 13), at a hearing titled “The Rise in Organized Retail Crime and the Threat to Public Safety,” members of...
