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Ordre Launches New B2B Marketplace For Fashion

A Hong Kong-based global wholesale buying platform called Ordre.com has launched a new marketplace with apparel collections from some 60 designers.

Almost 3,000 retailers from 93 countries are now part of the marketplace featuring ready-to-wear designer apparel, according to a story in Internet Retailer.

Ordre was founded by The Lock Group, which organizes annual apparel industry events in Australia and Asia-Pacific, the story said.

“The buying portal currently features apparel from more than 20 designers, including Chalayan, Emilia Wickstead, House and Holland and Jason Wu, and it expects to have apparel from as many as 60 designers loaded on the site within several weeks,” the story said. “Ordre.com is backed financially by a team of early-stage investors led by Michael Alexander, CEO of investment firm Jefferies Hong Kong Ltd. Alexander is also advising Ordre.com on its Series A funding round, which Lock reportedly expects to bring total funding to $10 million within several weeks.”

Not any retailer can click onto Ordre.com and start buying. Participation in the site is by invitation only.

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