Target’s Subscription eCommerce Play

Minnesota-based big-box retailer Target has launched a new, free subscription eCommerce service called Target Subscriptions, TechCrunch reported on September 25.

Target Subscriptions will launch with a focus on offering baby-care products to new parents, including diapers, training pants, baby wipes and more. Roughly 150 items will be available for purchase on a recurring basis, the media outlet said.

For more on the products available through the program, and how it compares to rival Amazon’s Subscribe and Save program, read the full report here

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