Partnerships / Acquisitions

Groupon Partners With Grubhub To Bring Food Delivery To Its US Customers

food-delivery aggregator

In QSR news this week, Groupon and Grubhub announced in a press release that the two companies have formed a strategic partnership to bring food delivery to Groupon customers throughout the United States.

As part of the deal, Groupon and Grubhub have entered into a commercial agreement that will allow Groupon to give its users the ability to order food delivery from Grubhub’s 55,000 restaurant partners via the Groupon platform. In addition, the strategic partnership is expected to enable people to redeem Groupon deals when they order Grubhub delivery via Groupon.

“We’re thrilled to join forces with Grubhub to vastly expand the number of food delivery options available through our marketplace,” said Rich Williams, CEO, Groupon. “This partnership connects two of the biggest players in local commerce and is a win for both consumers and restaurants by providing people with more savings and access to the food they want, when they want it.”

Grubhub is the nation’s leading online and mobile takeout food-ordering marketplace, with more than 55,000 QSR restaurant partners in over 1,100 U.S. cities and London. In addition to the commercial agreement, Grubhub is acquiring certain assets in 27 company-owned OrderUp food delivery markets from Groupon. Grubhub will also power food ordering and delivery for the company’s Groupon To Go markets. Terms of the agreements were not disclosed.

“As a leader in local delivery, we’re always looking for more ways to make it easier for diners to find and order food wherever they may be,” said Matt Maloney, CEO, Grubhub. “Groupon’s massive, active mobile audience — and great savings opportunities — will help drive new customers and more order volume for our restaurant partners, further enhancing the value of the Grubhub network.”

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Our data and analytics team has developed a number of creative methodologies and frameworks that measure and benchmark the innovation that’s reshaping the payments and commerce ecosystem. The September 2019 Mobile Order-Ahead Tracker, serves as a monthly framework for the space. It provides coverage of the most recent news and trends as well as a provider directory that highlights key players across the mobile order-ahead ecosystem.

 

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