Cover Genius Adds New Exec To Lead LatAm Partnership Expansion

Cover Genius Adds New Exec To Lead LatAm Region

InsurTech firm Cover Genius has named Julio Castellón as its new senior vice president of Partnerships for Latin America, the platform announced in a press release emailed to PYMNTS.

The appointment is a part of the firm’s push to expand its presence in Latin America, especially within the travel and retail industries, according to the release. In his role, Castellón will work to expand the firm’s strategic partnerships in the region.

“We’ve only scratched the surface of digital companies seeking technology solutions that deliver better protection outcomes for their customers,” Castellón said in the release. “The LatAm region is ripe for state-of-the-art technologies in InsurTech…”

Castellón has over 25 years of strategic partner experience, according to the release, and has held senior leadership roles at companies that specialize in travel, logistics, financial services and telecommunications.

Cover Genius has partnerships with companies across the Americas, Asia and Europe in industries such as travel, retail, financial services, property, logistics, pet, auto and mobility, noted CEO and Co-Founder Angus McDonald in the release.

“Julio brings extensive experience in many of those, especially travel and payments, and his boots on the ground experience managing regional teams will help ensure that growth of our end-to-end insurance distribution capability continues,” McDonald said in the release.

While consumers are familiar with digital travel and auto insurance offerings, other forms of insurance haven’t been so quick to adapt, but Cover Genius seeks to change that, Co-Founder and Chief Innovation Officer Chris Bayley told PYMNTS — even more so now that the pandemic has accelerated that shift.

Companies such as eBay, Booking Holdings and Intuit embed Cover Genius’ XCover global insurance distribution platform to offer customers tailored and secure policies, according to the release.

Cover Genius also announced the appointments of Darcy Shapiro, chief operating officer, and Amir Massoudi, chief revenue officer, this week. These appointments represent the platform’s expansion in the U.S.