advertising

Google Reports Ad Revenue Recovery in Q3 After Rare Drop 

Google Reports Ad Revenue Recovery in Q3 After Rare Drop 
Google Reports Ad Revenue Recovery in Q3 After Rare Drop 
October 24, 2023  |  Google

Google saw its advertising revenue increase in the third quarter as it benefits from the same recovery that has lifted other tech companies as well.  Get...

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Paramount+ Rolls Out Premium Internationally as Streaming Giants Add Tiers
Paramount+ Rolls Out Premium Internationally as Streaming Giants Add Tiers
October 24, 2023  |  Streaming

As streaming subscriptions add new tiers to reach consumers across income groups, Paramount+ is rolling out its Premium tier around the world. Get the Full...

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Are Scare Tactics the New Way to Move Merchandise? 
Are Scare Tactics the New Way to Move Merchandise? 
October 21, 2023  |  Retail

In times of economic turbulence, brands and retailers have been known to turn to some pretty wild scare tactics to ensure that customers keep reaching...

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Meta Says Advertisers Want Better AI Chatbots
Meta Says Advertisers Want Better AI Chatbots
October 18, 2023  |  artificial intelligence

A top Meta executive says AI chatbots will help draw businesses as well as users. Get the Full Story Complete the form to unlock this article and...

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Free Samples Make Supermarket Comeback Amid Crowded Online Ad Space
Free Samples Make Supermarket Comeback Amid Crowded Online Ad Space
October 16, 2023  |  Retail

Amid a crowded digital ad space, brands are embracing an analog marketing tactic: free samples. Get the Full Story Complete the form to unlock this...

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California Bans Junk Fees, Anticipating Federal Efforts
California Bans Junk Fees, Anticipating Federal Efforts
October 09, 2023  |  Legal

California will ban junk fees beginning July 1, after the state’s governor signed a bill into law on Saturday (Oct. 7).  Get the Full Story...

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X Tests Three Tiers of Paid Accounts
X Tests Three Tiers of Paid Accounts
October 06, 2023  |  Subscriptions

Social media platform X is reportedly testing three tiers of premium service.  Get the Full Story Complete the form to unlock this article and enjoy unlimited...

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If the Shoe Fits: Manolo Blahnik, BMW and Amazon Turn to VR
If the Shoe Fits: Manolo Blahnik, BMW and Amazon Turn to VR
October 06, 2023  |  Retail

Virtual reality (VR) has emerged as a promising frontier, offering immersive experiences that can transport users to new realms. However, the question arises: should brands...

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X CEO Linda Yaccarino Says 1,500 Advertisers Have Returned
X CEO Linda Yaccarino Says 1,500 Advertisers Have Returned
September 28, 2023  |  Social Commerce

X CEO Linda Yaccarino has reportedly expressed optimism about the platform’s future profitability. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

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