As businesses continue to seek ways to improve customer experiences and drive operational efficiency, one strategy that is gaining traction is the use of item-level...
Card reward programs are proving to be highly effective in building customer loyalty across industries, especially the travel sector, which is roaring back after several...
As grocers look to boost loyalty and drive adoption, card-linked offers can help them reach half of all shoppers. Get the Full Story Complete the...
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A sticky customer base makes for a happy business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...
Chipotle’s experience through the pandemic mirrored that of other merchants, Jason Scoggins, senior director of loyalty and CRM, told PYMNTS. Get the Full Story Complete...
Eric Dean, head of platform partnerships at Banyan, told PYMNTS that flexibility must govern marketing programs as merchants and financial institutions (FIs) seek to streamline...
Loyalty is about knowing and rewarding customers, and the more intimate the purchase, the more you need to know about personalization. Get the Full Story...