creators

Best Buy Courts Influencers to Tap $32 Billion Creator Market 
Best Buy Courts Influencers to Tap $32 Billion Creator Market 
March 23, 2025  |  Retail

Best Buy is launching an influencer program, following a model popularized by Amazon and Walmart. As The Street reported Sunday (March 23), both those retail...

READ MORE >
TikTok Creators Plead With Fans to Follow Them to New Platforms
TikTok Creators Plead With Fans to Follow Them to New Platforms
January 12, 2025  |  Social Commerce

TikTok’s owner has one week to sell the platform or face a U.S. ban. And with that deadline looming, creators on the social media service...

READ MORE >
LTK Offers Creators More Control Over Commissions
LTK Offers Creators More Control Over Commissions
September 05, 2024  |  Social Commerce

Creator commerce platform LTK says it’s giving creators more control over their earnings. The company on Thursday (Sept. 5) announced what it called “major” updates...

READ MORE >
Apple Requiring Patreon to Switch to In-App Purchase System
Apple Requiring Patreon to Switch to In-App Purchase System
August 12, 2024  |  Apple

Major changes are ahead for creators on entertainment subscription platform Patreon. Beginning in November, Apple will require Patreon to use the tech giant’s in-app purchasing...

READ MORE >
Platforms Put Creators’ Financial Success on Fast Track
Platforms Put Creators’ Financial Success on Fast Track
May 01, 2024  |  Social Commerce

The creator economy landscape is rapidly evolving, with platforms and companies vying to support independent creators in monetizing their work and achieving financial stability. Joining...

READ MORE >
Meta Tests Invitation-Only Bonus Program for Creators on Threads
Meta Tests Invitation-Only Bonus Program for Creators on Threads
April 29, 2024  |  Meta

Meta is running a limited-time, invitation-only bonus program that lets creators earn money on the content they post on Threads. The company began testing the program in March with...

READ MORE >
YouTube Enables Creators to Curate Products, Build Virtual Store
YouTube Enables Creators to Curate Products, Build Virtual Store
April 09, 2024  |  Social Commerce

YouTube has added new shopping features for use by creators. “We’re excited to announce even more updates so viewers can shop for new favorites from the...

READ MORE >
Creators Unsure About X’s Revenue Potential as Numbers Drop
Creators Unsure About X’s Revenue Potential as Numbers Drop
March 24, 2024  |  Social Commerce

Elon Musk’s attempts to woo creators onto X is reportedly an uphill battle. As The Wall Street Journal (WSJ) reported Sunday (March 24), Musk met with creators soon...

READ MORE >
Klarna Expands Creator Shops as Consumers Embrace Social Commerce
Klarna Expands Creator Shops as Consumers Embrace Social Commerce
November 13, 2023  |  Social Commerce

Payments network Klarna has expanded its ad and marketing tools for creators and retailers.  The new offerings, announced Monday (Nov. 13), include new versions of the company’s Ad...

READ MORE >