Franklin Madison

Banks Use Data To Serve Right Place, Right Time Insurance Offers To Consumers

Banks Use Data To Serve Right Place, Right Time Insurance Offers To Consumers
Banks Use Data To Serve Right Place, Right Time Insurance Offers To Consumers
June 29, 2021  |  Insurance

“It’s been exciting for us to watch the disruption within the insurance industry with respect to the advanced technology being offered through the InsurTech space,”...

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Data Brief: 40 Pct Of Gen Z Consumers Are Shopping For Insurance In New Ways
Data Brief: 40 Pct Of Gen Z Consumers Are Shopping For Insurance In New Ways
June 22, 2021  |  Insurance

Those on the market for insurance products today tend to be younger, and not married to traditional notions of where to buy coverage — or...

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Where FIs Fit In The Millennial Life Insurance Purchase Journey
Where FIs Fit In The Millennial Life Insurance Purchase Journey
May 28, 2021  |  Insurance

Life insurance is one of those financial products that often gets careful consideration during the milestones of life — marriage, perhaps, or kids arriving. The...

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The Real Reason Banks Miss Out On Millennial Insurance Sales
The Real Reason Banks Miss Out On Millennial Insurance Sales
May 05, 2021  |  Banking

Talk about low-hanging fruit. Banks have an untapped sales opportunity right in front of them — one that leverages what they do best, with a...

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Study: Many Consumers Will Buy Insurance From Their Bank If Offered The Option
Study: Many Consumers Will Buy Insurance From Their Bank If Offered The Option
April 15, 2021  |  Banking

Would it surprise you to learn that Gen Z consumers — the oldest of whom turn 24 this year — are the most likely of...

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NEW DATA: Consumers Are Willing But Banks Miss Opportunity On Digital-First Life Insurance
NEW DATA: Consumers Are Willing But Banks Miss Opportunity On Digital-First Life Insurance
April 13, 2021  |  Insurance

Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required....

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Keeping Customers At The Center Of Insurance Innovation
Keeping Customers At The Center Of Insurance Innovation
March 18, 2021  |  Insurance

Digital transformation can run the risk of treating customers like numbers. But as Franklin Madison Senior Director of Digital Strategy Jedd Taylor told PYMNTS, insurance...

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Data Analytics And Insurance Now Drive Consumer Financial Wellness Conversations
Data Analytics And Insurance Now Drive Consumer Financial Wellness Conversations
February 24, 2021  |  Consumer Finance

Ask 10 consumers to define “financial wellness,” and it just might produce 10 different answers. The way the Consumer Financial Protection Bureau (CFPB) defines the...

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