loyalty programs

Personalized Emails Are Key to Winning Persuadable Shoppers’ Loyalty
Personalized Emails Are Key to Winning Persuadable Shoppers’ Loyalty
April 12, 2024  |  Retail

When it comes to winning the loyalty of shoppers who can be persuaded by personalized offers, PYMNTS Intelligence research reveals, email proves to be a...

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Convenience Retail Giants Embrace Click-and-Mortar™ Tech to Bridge Digital-Physical Gap
Convenience Retail Giants Embrace Click-and-Mortar™ Tech to Bridge Digital-Physical Gap
April 09, 2024  |  Retail

As consumers increasingly engage across brick-and-mortar and digital channels, convenience retailers are integrating new technologies into the in-store experience. According to a recent report from...

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Many Retailers Fall Short of Consumers’ Loyalty Program Expectations
Many Retailers Fall Short of Consumers’ Loyalty Program Expectations
April 03, 2024  |  Consumer Insights

As retailers look to meet consumers’ growing digital expectations, loyalty programs may remain a sticking point, PYMNTS Intelligence research suggests. By the Numbers The PYMNTS...

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Gopuff Doubles Down on Speed to Drive Paid Memberships
Gopuff Doubles Down on Speed to Drive Paid Memberships
April 02, 2024  |  Delivery

As on-demand delivery platforms compete to drive paid memberships in an effort to win consumers’ loyalty in the crowded space, Gopuff is looking to speedy...

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D2C Brand Builds Loyalty Offline, Gets New Customers In-Store
D2C Brand Builds Loyalty Offline, Gets New Customers In-Store
March 26, 2024  |  Retail

For brands relying on senses that cannot be communicated via eCommerce — smell, taste, touch — it can be difficult to build a pure-play direct-to-consumer...

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Chuck E. Cheese CIO: Paid Memberships Boost Personalization Opportunities
Chuck E. Cheese CIO: Paid Memberships Boost Personalization Opportunities
March 11, 2024  |  Retail

Chuck E. Cheese is leveraging paid memberships to drive app engagement, boosting its ability to meet consumer demand for personalized offers. In an interview with...

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Marriott Lets Members Redeem Points for Taylor Swift Concert Tickets
Marriott Lets Members Redeem Points for Taylor Swift Concert Tickets
February 27, 2024  |  Retail

Marriott International’s loyalty program, Marriott Bonvoy, is now enabling members to redeem points to see a concert on Taylor Swift’s The Eras Tour. Eligible members...

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T-Mobile Launches New Loyalty Program, Mobile App
T-Mobile Launches New Loyalty Program, Mobile App
February 08, 2024  |  Loyalty & Rewards

T-Mobile has launched a new loyalty program together with an app mobile apps, that helps customers manage the perks and benefits.  The wireless carrier’s new...

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Digital Asset Startups Adopt Loyalty Programs to Engage Users
Digital Asset Startups Adopt Loyalty Programs to Engage Users
February 08, 2024  |  Cryptocurrency

Digital asset startups are reportedly turning to loyalty points programs as a means to attract and retain users. While the points programs have garnered attention...

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