loyalty

Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to shop at or use the services of businesses associated with each program.
Albertsons: Digital Rewards Keep Shoppers Spending
Albertsons: Digital Rewards Keep Shoppers Spending
April 22, 2024  |  Earnings

As ongoing financial challenges have grocery shoppers more cautious about their purchasing, many are seeking out digital rewards.  In its fourth quarter and full year fiscal 2023 financial...

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JCPenney Launches Rewards and Credit Program
JCPenney Launches Rewards and Credit Program
April 17, 2024  |  Loyalty & Rewards

JCPenney has debuted its Rewards and Credit Program, a free loyalty program for customers. “Last year, JCPenney announced a $1 billion reinvestment plan to further...

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Wendy’s Launches AI-Driven Loyalty Platform to Deliver Customized Rewards
Wendy’s Launches AI-Driven Loyalty Platform to Deliver Customized Rewards
March 31, 2024  |  Artificial Intelligence

In an era where customer loyalty is as fleeting as the latest trend, artificial intelligence (AI) is emerging as a potential game-changer, empowering businesses to...

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41% of U.S. Shoppers Demand Digital Rewards
41% of U.S. Shoppers Demand Digital Rewards
March 29, 2024  |  Loyalty & Rewards

As retailers look to meet consumers’ digital expectations, PYMNTS Intelligence research reveals, loyalty rewards can go a long way.  By the Numbers Research from PYMNTS’...

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Walmart and Amazon Compete for Deal-Seeking Electronics Customers
Walmart and Amazon Compete for Deal-Seeking Electronics Customers
March 22, 2024  |  Retail

Walmart is looking to MacBooks to drive up its share of consumer electronics spending as Amazon continues to widen its lead in the category. The...

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EU Regulation Forces Retailers to Rethink Loyalty Programs
EU Regulation Forces Retailers to Rethink Loyalty Programs
March 18, 2024  |  Loyalty & Rewards

Read anything about the recent March 7 enforcement date for the EU’s new Digital Markets Act (DMA) and you’ll inevitably see a focus on big tech companies,...

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American Express Taps Point.me to Facilitate Using Points for Flights
American Express Taps Point.me to Facilitate Using Points for Flights
March 11, 2024  |  Travel Payments

American Express has partnered with point.me to make it easier for cardholders to find and book flights with their rewards points. Point.me, a points and travel reward...

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The RealReal Taps Personalized Messaging to Drive Loyalty
The RealReal Taps Personalized Messaging to Drive Loyalty
February 29, 2024  |  eCommerce

Amid ongoing consumer belt-tightening, The RealReal is seeing personalized messaging go a long way toward incentivizing spending. John Koryl, CEO of the luxury resale marketplace, shared...

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Domino’s CFO Says Momentum Shifting to Pickup Over Delivery
Domino’s CFO Says Momentum Shifting to Pickup Over Delivery
February 26, 2024  |  Earnings

Years into consumers’ ongoing financial challenges, restaurant customers are still trading down from delivery to pickup, Domino’s observed. The pizza giant, which has more than...

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