Millennials

Millennials, also known as Generation Y, are the demographic cohort following Generation X and preceding Generation Z. Researchers and popular media use the early 1980s as starting birth years and the mid-1990s to early 2000s as ending birth years, with 1981 to 1996 a widely accepted definition.

Source: en.wikipedia.org

57% of US Adults Use Gen AI as Millennials Pull Ahead on Productivity
57% of US Adults Use Gen AI as Millennials Pull Ahead on Productivity
November 21, 2025  |  Artificial Intelligence

Consumers in the United States may be embracing generative artificial intelligence at record levels, but each generation weighs AI’s promise against its risks differently. Get...

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Gen Z’s Spending Power Gives Issuers a Holiday Boost
Gen Z’s Spending Power Gives Issuers a Holiday Boost
October 20, 2025  |  Consumer Insights

Earnings season so far suggests that U.S. consumers still have a willingness and capacity to spend, even amid persistent economic uncertainty. Credit and debit cards...

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Nearly 70% of Millennials Say Gen AI Helps Them Work Smarter, Not Harder
Nearly 70% of Millennials Say Gen AI Helps Them Work Smarter, Not Harder
October 20, 2025  |  artificial intelligence

The emerging divide over generative AI isn’t simply generational. It’s about how much people trust technology to make judgment calls once reserved for humans. Get...

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American Express: Gen Z and Millennials Represent 36% of Card Spend
American Express: Gen Z and Millennials Represent 36% of Card Spend
October 17, 2025  |  Earnings

American Express posted third-quarter earnings results Friday (Oct. 17) that indicated strong growth in card spending, particularly among consumers in the Generation Z and millennial...

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37% of Millennials Pay for Both Amazon and Walmart Subscriptions
37% of Millennials Pay for Both Amazon and Walmart Subscriptions
September 23, 2025  |  Subscriptions

For years, retail watchers assumed Amazon Prime and Walmart+ were competing head-to-head for consumer loyalty. Get the Full Story Complete the form to unlock this...

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Millennials, Not Gen Z, Are Defining the Gen AI Era
Millennials, Not Gen Z, Are Defining the Gen AI Era
September 12, 2025  |  artificial intelligence

As generative artificial intelligence (AI) reshapes how Americans work, shop and communicate, one generation isn’t just keeping pace, they’re pushing the frontier. Millennials, not the...

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Credit Card Loyalty Shifts as Millennials Prioritize Value Over Gimmicks
Credit Card Loyalty Shifts as Millennials Prioritize Value Over Gimmicks
August 06, 2025  |  Credit Cards

Generation Z and millennial consumers are rewriting the rules of engagement when it comes to credit cards. Get the Full Story Complete the form to...

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Telehealth Popularity Pressures Providers to Modernize Patient Payments
Telehealth Popularity Pressures Providers to Modernize Patient Payments
July 04, 2025  |  Healthcare

Telehealth has cemented itself as a standard delivery channel in U.S. healthcare, especially among young generations. Get the Full Story Complete the form to unlock...

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The Banking Industry’s Newspaper Moment
The Banking Industry’s Newspaper Moment
June 23, 2025  |  Digital Banking

In 2000, USA Today was the most circulated newspaper in the United States. More than 1.6 million copies were printed each day. Over 6.6 million...

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