personalization

Bridge Millennials Have Become Restaurants’ Digital Diners
Bridge Millennials Have Become Restaurants’ Digital Diners
July 18, 2023  |  Connected Economy

As consumers across the board slowly increase their engagement with restaurants’ eCommerce options, bridge millennials — those between their mid-thirties and mid-forties — are leading...

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Brands Are Turning to Virtual Shopping to Measure Event Impact 
Brands Are Turning to Virtual Shopping to Measure Event Impact 
July 13, 2023  |  Retail

During the summer, when outdoor events are in demand, retailers are embracing virtual experiences. It’s not because they can’t stand the heat but because while...

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Cybersecurity Is Driving Banks to the Cloud
Cybersecurity Is Driving Banks to the Cloud
July 03, 2023  |  Digital Banking

Digital banking quickly became standard for consumers nationwide as the pandemic cemented a shift to mobile that had been years in the making. Consumers expect...

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Personalized Skincare Puts a Fresh Face on Heyday’s Subscription Model
Personalized Skincare Puts a Fresh Face on Heyday’s Subscription Model
June 27, 2023  |  Retail

If TikTok told you to rotate your skincare products biweekly, you probably started to rotate your skincare regimen. Or you know someone who did. But...

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Personalized Solutions Unlock Instant Payments Differentiation for Corporates
Personalized Solutions Unlock Instant Payments Differentiation for Corporates
June 22, 2023  |  Digital Banking

The positive feedback loop between digitization and end-user expectations is transforming banking, finance and payments. And as the world evolves, those firms that fall behind...

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How Large Merchants Make Omnichannel Shopping Seamless
How Large Merchants Make Omnichannel Shopping Seamless
June 16, 2023  |  Omnicommerce

Consumer expectations have shifted dramatically post-pandemic. People now want the same level of service across all channels, whether shopping online, in a store or via...

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Grocers Raise the Personalization Bar in Race for Digital Loyalty
Grocers Raise the Personalization Bar in Race for Digital Loyalty
June 12, 2023  |  Retail

Grocers are investing heavily in stepping up their ability to personalize the digital experience with consumer data, and these efforts, PYMNTS research suggests, are paying...

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PYMNTS Summer Loyalty Series: 95% of Ulta Beauty Sales Driven by Loyalty Members
PYMNTS Summer Loyalty Series: 95% of Ulta Beauty Sales Driven by Loyalty Members
June 02, 2023  |  Loyalty & Rewards

Loyalty is a beautiful thing for consumers and retailers, and loyalty in the beauty space is doubly so, in that choice of retailers and products...

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Brands Tap New Data Sources to Target Second-Time Buyers
Brands Tap New Data Sources to Target Second-Time Buyers
May 31, 2023  |  Loyalty & Rewards

Regardless of income level, we’re all wary of what things cost and where the best deal can be had, online or in-store.   It’s not too...

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