Innovative Sales Models And Technologies In Retail

Innovative DTC Models And Technologies In Retail

Consumers pay a significant amount of money for beauty products, with much of the prices set by middlemen. Function of Beauty, however, aims to create a more functional direct-to-consumer (DTC) model designed to pair shoppers with custom-picked haircare products. And in tech, virtual reality (VR) and augmented reality (AR) are starting to make more significant gains in the retail world. All this, Today in Data.

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    Today in DataData:

    3,000 percent: Amount by which VR-enabled revenues are set to increase.

    171M: Number of worldwide virtual reality (VR) users in 2018.

    $87.9B: Annual spending on haircare products.

    27T: Approximate number of different custom products that Function of Beauty can create.

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    $1.8B: Amount that virtual reality will generate through retail and marketing in 2022.