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Gen Z and Zillennials Trends
Exclusive Clips:
Companies Rethink Invoicing as a Customer Experience Strategy
Skadden Partners Explain the Legal and Strategic Future of Acquihiring in AI
Equal Parts Wants to Turn Independent Insurance Agencies Into Growth Network
Why Game-Day Revenue Doesn’t Mean Same-Day Cash
Latest News
Digital Banks Win With Younger and Lower-Income Consumers
Digital-First Banking ● February 9, 2026
The Weekender ● February 7, 2026
The Friction Economy: Why Gen Z Is Trading Smartphones for Dumb Devices
Consumer Insights ● February 2, 2026
Millennials and Gen Z Drive Earnings Growth Across Finance and Retail
Consumer Finance ● January 1, 2026
1 in 3 Young Adults Turn to Friends and Family as Costs Rise
Recent Reports
The Gen Z Decoder Ring - August 2025
How Credit Union Innovation Can Drive Gen Z Engagement - May 2024
Also in Gen Z and Zillennials Trends
Credit Unions
Nearly Half of Gen Z Still Want In-Person Financial Advice
Healthcare
Healthcare Costs Force One in Four Gen Z to Skip Care
Economy
Affordability Rewrites the Household Balance Sheet
Buy Now Pay Later
Nearly 1 in 5 Gen Z Turn to BNPL as Traditional Credit Plays a Smaller Role
Economy
Gen Z Faces Financial Stress as Hourly Wages Lose Ground
Credit Unions
62% of Gen Z Turn to AI for Financial Planning Guidance
Credit Unions
46% of Gen Z Prefer In-Person Financial Advice
Mobile Wallets
Gen Z Wallet Use Rises 23% as Older Shoppers Catch Up
Consumer Insights
Gen Z Out-Saves Older Generations by 28%
Consumer Insights
Gen Z Balances Savings Goals and Financial Stress
Consumer Insights
Gen Z’s Spending Power Gives Issuers a Holiday Boost
Consumer Finance
Gen Z Credit Scores Plunge as Cost of Living Rises
Earnings
American Express: Gen Z and Millennials Represent 36% of Card Spend
Gig Economy
Gen Z Turns Side Gigs Into 57% of Total Income
Buy Now Pay Later
Sezzle Adds New BNPL Merchants Ahead of Holidays
Social Commerce
More Than 1 in 10 Gen Z’s Buy What Influencers Recommend
PYMNTS DATA
The Prompt Economy™ - February 2026
FinTechs Tap Embedded Payments to Deepen Customer Relationships - February 2026