Consumer Insights news and trends

Fed’s Beige Book Flags Consumer Spending Slide

November 26, 2025
Tapestry Rewrites the Retail Playbook by Thinking Like a Tech Company
retail // November 26, 2025

Watch more: Where Magic Meets Logic: How Tapestry Is Redefining Retail With Data and AI Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Synchrony CFO: Why Experience — Not Credit — Is the New Competitive Moat in Consumer...
Consumer Finance // November 24, 2025

For Synchrony Chief Financial Officer Brian Wenzel, the story of today’s consumer isn’t about inflation, credit tightening, or macro stress signals. It’s about expectation. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...

Procter & Gamble Says Its ‘Very Strong Price Ladders’ Serve All Consumer Cohorts
Consumer Insights // October 24, 2025

Procter & Gamble is seeing a split in the shopping habits of consumers, with some buying the company’s products in bulk and others looking to spend only a small amount at a time. Get the Full Story Complete the form to unlock this article and...

Credit Turns From Status Symbol to Stress Test
Credit Cards // October 22, 2025

For millions of Americans trying to balance budgets, credit remains a financial lifeline and a psychological minefield. But even for those who appear to have financial security, managing revolving balances, rate hikes and everyday spending continues to test household resilience. Get the Full Story Complete...

Interviews & Exclusives
Credit Turns From Status Symbol to Stress Test

October 22, 2025
For millions of Americans trying to balance budgets, credit remains a financial lifeline and a psychological minefield. But even for those who appear to have financial security, managing revolving balances, rate hikes and everyday spending continues to test household resilience. Get the Full Story Complete the form to unlock this article and enjoy unlimited free […]

Top 10 ‘Top‑of‑Wallet’ Strategies for Banks and Credit Unions

August 14, 2025
Consumers no longer choose cards. They choose the card that best fits the task in front of them, whether it’s paying rent, funding a trip or padding a rainy‑day reserve....

As New Tariffs Kick in, PYMNTS Tracks Deepening Economic Uncertainty

August 07, 2025
The current tariff landscape can be boiled down to one theme: uncertainty. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...

Budget Tools Have a New Fan Club: Gen Z

July 11, 2025
The financial landscape for American consumers is a challenging one, with a record 68.4% living paycheck to paycheck as of May, and nearly a quarter struggling to pay their bills....

Quick Reads
Procter & Gamble Says Its ‘Very Strong Price Ladders’ Serve All Consumer Cohorts

October 24, 2025
Procter & Gamble is seeing a split in the shopping habits of consumers, with some buying the company’s products in bulk and others looking to spend only a small amount at a time. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no […]

Instacart Shoppers Downshift to Value as AI and Merchandising Reshape Behavior

August 07, 2025
Instacart shoppers are ordering more often — and more carefully — as digital tools reframe how value is presented and perceived on the platform. Get the Full Story Complete the...

Spending Dips 13% As Gen Z Makes Saving ‘Cool’

June 25, 2025
For younger Americans in the Generation Z cohort, spending is out, while saving is reportedly in. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

New York Fed: Consumers Expect Inflation to Slow

June 09, 2025
Consumers’ expectations about the direction of inflation broadly improved in May. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...