L’Oréal Groupe is tapping artificial intelligence (AI) to redefine product innovation and consumer experiences — with human creativity remaining vital to the future of the industry. CEO Nicolas Hieronimus said the French cosmetics and skin care giant aims to lead in “beauty tech,” during a...
Beauty companies increasingly use artificial intelligence to transform how they develop and market products, with personalization and convenience at the forefront. Beauty juggernaut Estée Lauder Companies partnered with OpenAI this month to implement AI across its brands. The companies built 240 AI applications to analyze...
L’Oréal is seeing a rapid uptick in adoption of virtual try-ons, as consumers increasingly seek out mixed-reality technologies that bring real-world-like immersion to online shopping. The personal care products giant shared on a call with analysts discussing its 2023 financial results Friday (Feb. 9) that...
CES 2024 is shaping up to be a watershed event for artificial intelligence (AI) and the connected economy. After the pre-show hype focused on robotics and the connected home, the event’s first two days were packed with consumer brands declaring their intentions to build AI...
November 25, 2024
Beauty companies increasingly use artificial intelligence to transform how they develop and market products, with personalization and convenience at the forefront. Beauty juggernaut Estée Lauder Companies partnered with OpenAI this month to implement AI across its brands. The companies built 240 AI applications to analyze consumer data and develop products across its beauty brands. “We’re […]
January 10, 2024
CES 2024 is shaping up to be a watershed event for artificial intelligence (AI) and the connected economy. After the pre-show hype focused on robotics and the connected home, the...
November 24, 2025
Mastercard and L’Oréal have partnered to offer a credit card designed specifically for the beauty industry in Latin America and the Caribbean. The L’Oréal Mastercard BusinessCard was issued first in Mexico by Clara, which is a Latin American spend management solution, and is set to be expanded to other markets in the region with additional […]
February 10, 2022
L’Oréal singled out its eCommerce growth of 25.7% as one of the driving forces behind its successful 2021, which was marked by an overall 16.1% increase in sales, twice the...
November 15, 2021
Skincare company Obagi and makeup brand Milk Makeup are joining forces through a special purpose acquisition company (SPAC) deal with Waldencast Acquisition Corp. — an acquisition-focused entity founded by two...
July 30, 2020
Beauty powerhouse L’Oréal is planning to launch an array of new products and advertisements to compete in a market that has been reshaped by COVID-19, Chairman and Chief Executive Jean-Paul Agon...