Loyalty/page/5 news and trends

Amex and Bread Kick Off NFL-Themed Card Rewards Program

August 26, 2026
Amex, Bread, NFL, credit cards, rewards
Pay.com Raises $28 Million to Bring Rewards Platform to US
B2B Payments // August 24, 2026

Australia’s Pay.com is launching in the U.S. as PayRewards after raising $28 million in a Series E round, bringing its total capital raised to $70 million. The new company lets American businesses earn rewards on all payments, bank transfers and credit cards included, Pay.com said...

AI Turns Payment Choice Into a Real-Time Contest
Loyalty & Rewards // June 03, 2026

Watch more: Winning the Next Transaction: How AI Helps Build Loyalty in Payments Loyalty used to be a relatively simple fight for spend primacy. Issuers wanted the card at the front of the wallet, then the default credential on file. But the architecture beyond loyalty...

Royal Bank of Canada Makes Travel the New Test for Card Loyalty
Loyalty & Rewards // April 06, 2026

The contest for customer loyalty among card issuing banks has moved well beyond points, as institutions confront a market where rewards have become routine and differentiation increasingly elusive. For issuers, the challenge is no longer how to attract cardholders with incentives, but how to retain...

Flex Credentials Give Retail Rewards a Second Act
Loyalty & Rewards // April 02, 2026

A loyalty chief at a national retailer can spend an entire morning staring at the same questions. Do you put more money into points? Another discount? A richer store card offer? Or do you accept that the shopper you want is no longer building a...

Interviews & Exclusives
AI Turns Payment Choice Into a Real-Time Contest

June 03, 2026
Watch more: Winning the Next Transaction: How AI Helps Build Loyalty in Payments Loyalty used to be a relatively simple fight for spend primacy. Issuers wanted the card at the front of the wallet, then the default credential on file. But the architecture beyond loyalty programs remained fundamentally deterministic no matter the surface upgrades. The […]

Royal Bank of Canada Makes Travel the New Test for Card Loyalty

April 06, 2026
The contest for customer loyalty among card issuing banks has moved well beyond points, as institutions confront a market where rewards have become routine and differentiation increasingly elusive. For issuers,...

Flex Credentials Give Retail Rewards a Second Act

April 02, 2026
A loyalty chief at a national retailer can spend an entire morning staring at the same questions. Do you put more money into points? Another discount? A richer store card...

The $700 Credit Card Club Gets Crowded as Issuers Fight for Wallet Space

March 09, 2026
Consumer credit growth slowed in January but remained firmly positive, extending a trend that has been in place for nearly a year. In a nutshell, households continue to rely on...

Quick Reads
Amex and Bread Kick Off NFL-Themed Card Rewards Program

August 26, 2026
American Express and Bread Financial have launched an NFL-related cards rewards program. The NFL Extra Points Credit Card program gives cardholders access to American Express (Amex) benefits, offers, experiences and protections, the companies announced in a news release Wednesday (Aug. 26). “We’re thrilled to welcome NFL Extra Points American Express® Credit Cardholders to the American […]

Pay.com Raises $28 Million to Bring Rewards Platform to US

August 24, 2026
Australia’s Pay.com is launching in the U.S. as PayRewards after raising $28 million in a Series E round, bringing its total capital raised to $70 million. The new company lets...

Visa Debuts Visa Private for Wealthier Cardholders in UAE

September 15, 2025
Visa has introduced Visa Private, an offering designed for wealthier cardholders. Rolling out in the United Arab Emirates (UAE) before a wider launch in the Gulf region, the new offering...

BMO and Mastercard Launch New Travel Rewards Card

August 18, 2025
BMO has launched a new travel rewards card with Mastercard, saying the card meets frequent travelers’ demands for rewards and benefits. The new BMO Escape Credit Card features accelerated rewards on travel-related spending,...