After a pilot program in Australia and New Zealand, Tinder will be expanding its identity verification feature to users in the United States, the United Kingdom, Brazil and Mexico. The option aims to help users confirm the authenticity of profiles by verifying key information, such...
Tinder is seeing its subscriber counts drop, as ongoing financial challenges put pressure on consumers’ budgets for nonessential services. Online dating giant Match Group shared in its fourth quarter 2023 financial results Wednesday (Jan. 31) that, across its banners, the number of paid users declined 5% year...
With consumers following up on their New Year’s resolutions to get out there, dating apps are looking to seize on the start-of-year boom to drive adoption of their paid offerings. Sunday (Jan. 7) was Dating Sunday, the first Sunday of the year, so named by...
Once consumers start getting the VIP treatment with their retail subscriptions, PYMNTS Intelligence shows, many seek out more and more of this exclusive access. By the Numbers The PYMNTS Intelligence report “The Impact of Subscription Models on Consumer Choice,” created in collaboration with sticky.io, draws...
October 30, 2023
While social media apps remain the primary means for consumers to connect with friends and family online, the adoption of dating apps is growing at a faster pace, with an increasing number of consumers now using them for their romantic pursuits. In fact, 73 million consumers across the United States log in to dating apps […]
August 29, 2023
In a bid to increase revenue and cater to more intentional daters, dating apps such as Tinder, Bumble, and Grindr are testing the waters with higher-priced subscription tiers, with additional features such as unlimited...
February 14, 2020
Today (Feb. 14) is Valentine’s Day, the official day we collectively celebrate love in all its glories. Couples will go out, and dedicated singles will stay in, while the not-in-love-but-looking-hard...
May 07, 2024
In a challenging market environment, Match Group, the parent company of dating apps Tinder, Hinge and OkCupid, is reportedly expecting lower than estimated quarterly revenue. The Dallas-based company has been grappling with weaker discretionary spending by users amid an uncertain economy, Reuters reported Tuesday (May 7). Match Group said Tuesday that its revenue growth is anticipated to be at the lower end of […]
February 20, 2024
After a pilot program in Australia and New Zealand, Tinder will be expanding its identity verification feature to users in the United States, the United Kingdom, Brazil and Mexico. The...
May 10, 2022
Match Group, the dating apps maker, has sued Google on Monday in what it says is a last-ditch effort to stop Tinder and its other apps from being booted off...
August 16, 2021
Dating app Tinder will soon make identity verification available, according to a company press release. The product will begin as voluntary except in areas where otherwise mandated by law, the...
