Credit Unions

Credit Unions
56% of Credit Union Execs Wary of Crypto, Data Shows
April 27, 2023

While the European Union (EU) is embracing crypto, credit union (CU) executives largely aren’t. This, as data in the April 2023 PYMNTS report, “Credit Union Innovation: Bridging the Cryptocurrency Divide,” a collaboration with PSCU, finds that more than half of credit union leaders (56%) say...

Credit Unions
Credit Unions Turn SVB Banking Crisis Into Master Class on Trust
April 18, 2023

For credit unions, trust has been the glue binding financial institutions and their financial services together. But as Brian Scott, chief growth officer at PSCU, told PYMNTS, “Trust is one of those things that you earn every single day — and it takes only one...

Credit Unions
Credit Unions Weigh Cryptocurrency’s Effects on Member Loyalty
April 11, 2023

Nearly one-third of United States consumers own cryptocurrency, and consumers who own crypto consider it when making various financial decisions. For example, 45% of crypto owners keep accounts with financial institutions (FIs) that offer crypto products. Our data show that cryptocurrency’s appeal to these consumers...

Credit Unions
Union Credit and TransUnion Team to Help Credit Unions Find Borrowers
April 06, 2023

Lending marketplace Union Credit and TransUnion have joined forces to help serve credit union customers. Union Credit helps credit unions (CUs) find new and credit-worthy members from outside their customer base, according to a Thursday (April 6) news release announcing the partnership. “Partnering with TransUnion...

Credit Unions
Ad Tech Goes Local With Credit Unions to Connect Merchants With Customers
April 04, 2023

As the media, FinTechs and the banking sector reel from high-profile bank meltdowns, it’s shining a light on the credit union and community banking sectors, and how some companies are working with these financial institutions (FIs) to create value for customers in novel ways. In...

Credit Unions
PYMNTS Intelligence: Why Omnichannel Personalization Is CUs’ Mandate for 2023
March 28, 2023

As consumers grow more dependent on seamless self-service and the flexibility of eCommerce, they expect their financial institutions (FIs) to deliver the same kinds of convenient banking innovations they experience when shopping. Fully integrated and mobile-centric functionality is central to this type of consumer journey, which requires credit unions (CUs)...

Credit Unions
The Insiders’ View on How CUs Can Best Reach Members
March 27, 2023

With just one in 10 FIs offering omnichannel account opening, CUs have an opportunity to gain ground in 2023, but they must take a page out of Big Tech’s playbook on leveraging data to personalize service, PSCU’s Brian Scott explained.

Credit Unions
Why Credit Unions Must Act More Like Big Tech to Keep Members Loyal
March 24, 2023

Evolving consumer preferences, accelerating digital adoption and a challenging economy have kept financial services providers on their toes in 2023. Consumers maintain a similar posture, with 51% interested in financial advice, according to a recent study. Credit union members are especially interested in innovative products,...

Credit Unions
PSCU CEO Says Consumer Trust in Credit Unions Remains Resilient
March 23, 2023

Not too long ago, Main Street America did not know Silicon Valley Bank existed. But now they’ve watched a series of bank runs in real time. Conventional wisdom holds that depositors will pull their money from regional and smaller banks — credit unions among them...