Loyalty rewards platform Bilt is valued at $3.2 billion after a new funding round. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...
Rewards are a stronger draw for digital wallet users shopping via digital channels than those making purchases in person. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe...
Achieving success with loyalty programs often proves elusive for brands that prioritize the wrong elements. The concept of product-market fit, widely discussed in entrepreneurial circles, highlights the imperative of aligning products with market demands. Many loyalty initiatives flounder because they focus inwardly on the program...
As consumers cut back their overall spending, Domino’s has been able to get its loyalty members to buy more by offering more effective rewards. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content —...
If a business doesn’t meet its customers’ needs, its competitors will be happy to. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...
Brands use loyalty programs to increase sales, acquire and retain members, enhance the customer experience and create advocates. Return on investment (ROI) is foremost among any brand’s metric to measure the efficiency and performance of a loyalty program. Since every loyalty program is different, calculating...
Walmart-owned Indian eCommerce firm Flipkart has launched a Unified Payments Interface (UPI) payment app that offers up to 5% cashback on purchases. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins...
Starbucks has teamed with Marriott’s marketplace Bonvoy to offer benefits to loyalty members. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today....
Cookies might seem like the ideal business. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree...