According to a Tuesday (Aug. 23) news release, the partnership gives international customers a greater diversity of payment options and provides better conversion rates for merchants.
“With the development of cross-border eCommerce, the partnership between Shoplazza and Klarna will bring new opportunities for DTC brands going global,” said Alyson Zhang, Shoplazza’s chief operating officer.
“This joint effort by Shoplazza and Klarna will benefit the merchants, offer more appealing user-friendly options for consumers, and improve per customer transaction and repurchase rate, achieving global business success at a more stable and faster pace,” Zhang continued.
Based in Toronto, Canada, Shoplazza’s services include a SaaS platform that allows brands to start and manage online stores.
Earlier this week, Klarna announced it was bringing its installment payments program to the online salon booking platform StyleSeat to give people an interest-free Pay in 4 offering for beauty products and services.
At the time, Kristina Elkhazin, head of North America, Klarna, said there is a rising demand for self-care services and by collaborating with StyleSeat, Klarna can help the company “provide important resources” for customers and small businesses.
“By integrating Klarna’s payment options, StyleSeat can offer an even more enhanced experience for consumers to help them save time and money and be in control of their finances, while also driving new revenue streams for professionals,” Elkhazin said.
Klarna’s partnership with Shoplazza comes nearly three months after Shoplazza announced its merchants would be able to access direct-to-consumer payment acceptance from Payoneer on Shoplazza’s Shopping Cart SaaS offering.
This integration lets merchants accept payments directly from customers around the world, thus unifying earnings at online stores and marketplaces.