ShoeDazzle will begin offering a subscription service of $9.95 a month for its online shoe store, offering subscribers free shipping and other discounts.
The subscription model is different from ShoeDazzle’s original, which charged customers $39.95 a month but allowed them to select a new pair of shoes for $40 per month as well, reports TechCrunch.
ShoeDazzle is back under the control of Brian Lee, who resumed his role as CEO around three months ago.
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