For any eCommerce merchant looking for a new payment gateway provider, it's a complicated process.
The search process alone can seem overwhelming, not to mention time-consuming. But as BlueSnap points to in its recently published paper on the subject: "Finding the best payment gateway for your eCommerce business is essential to your company’s success."
After all, to attract customers and boost sales, online merchants need to provide their customers with a seamless payment process — regardless of where those shoppers are coming from around the world. For those merchants that don't think they have international customers, BlueSnap points out in a recent piece that they might be shocked to find out that they probably do.
However, with all the terminology out there, it's easy to get different payment terms confused. "If you’re an eCommerce merchant looking to set up an online store for the first time, or if you're an experienced merchant looking to switch payment gateway providers it is important to understand the basic payment ecosystem and terminology," aid BlueSnap in a recent blog post about the difference between a payment gateway vs. a merchant account.
But back to the original question: how can online merchants start the payment gateway selection process — and what questions should they be asking? BlueSnap breaks down it down by 10 key questions and highlights the major points of what merchants should know.