December 11, 2023
Disney+ Offers Members $40 Discount on Walmart+ as Streamers Tap...
With video streaming services increasingly turning to subscription partnerships to drive customer acquisition in the competitive category, Disney+ is offering its customers a Walmart deal. As SFGate reported, the streaming service is...
December 07, 2023
Scentbird Sees Giftable Subscriptions Capture Consumers’ Last-Minute Holiday Spending
With last-minute gifting providing a valuable opportunity for companies that can offer consumers an immediate solution, Scentbird is seeing its giftable subscriptions drive eleventh-hour holiday purchases. In an interview with...
December 06, 2023
FTC Seeks to Reverse Court’s Approval of Microsoft’s Activision Acquisition
The Federal Trade Commission (FTC) is reportedly continuing its legal battle to challenge Microsoft’s acquisition of Activision Blizzard, the maker of popular video game franchise “Call of Duty.” The FTC...
December 06, 2023
FTC Mounts Second Challenge to Microsoft’s Activision Buy Despite Closed...
In a renewed effort to reverse the legal approval granted to Microsoft’s acquisition of Activision Blizzard, the U.S. Federal Trade Commission (FTC) is set to argue before a three-judge appeals...
December 06, 2023
Clothing Subscriptions Shed Members as Economic Challenges Demand Reprioritization
Across the clothing subscription industry, key players are losing members as they turn their focus to driving more revenue from their existing users. Take, for instance, Rent the Runway. The...
December 05, 2023
Panera Adds Subscription Gifting as Restaurants Fight Holiday Belt-Tightening
With consumers bracing to reduce their spending at restaurants over the holiday season, Panera Bread is looking to drive continued sales and visits by making its beverage subscription giftable. The...
December 05, 2023
Holiday Gifting Presents 2-for-1 Customer Acquisition Opportunity
As brands look to capture consumers’ holiday gifting spending, subscription box providers have the opportunity to drive high-margin a la carte sales on one hand and to acquire subscribers on...
December 04, 2023
Xbox Making Billion-Dollar Game Pass Bet as Competition Heats Up
Xbox is seeing its massive investment in video game content pay off, as more of gaming comes to rely on subscription models. In an interview with Windows Central at convention...
November 30, 2023
Microsoft Prepares to Launch Mobile Gaming Store
Microsoft is in talks with partners to launch a mobile gaming store that would compete with those of Apple and Google. Phil Spencer, the head of Microsoft’s Xbox video game...
