Product Innovation As The Key To Membership Growth
New Data Shows CUs Need Much More ThanGood Service To Retain Members
Credit unions (CUs) often rely on strong customer-service reputations to secure members, but these might not be enough to hold out against in-demand digital innovations from large banks and FinTechs. In the latest Credit Union Innovation Playbook, a PYMNTS and PSCU collaboration,PYMNTS surveyed 4,832 consumers plus 100 CU executives to see which digital investments are most likely to prevent consumers from switching banks.
Inside the April Playbook
- 44%: Share of baby boomers and seniors who prefer their FI innovate fraud protection features
- 38%: Share of consumers who would switch FIs for access to mobile remote deposit
- 77%: Share of CUs that offer real-time payments to all members
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Roadmap to 2030: The Seven Strategic Planks for Credit Unions to Capture Top of Mind
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How Top-Performing Credit Unions Innovate to Stay Competitive
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How CUs Can Drive Engagement with Self-Service Banking Innovation
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The FinTech Innovation Agenda
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How Credit Union Innovation Can Drive Gen Z Engagement
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Staying Ahead Through Payments Innovation
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Cryptocurrency As A Key To Member Loyalty
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The Race To Meet Consumer Demand
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Responding To Member Demands For Digital Financial Services
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Credit Union Innovation Playbook: Porfolio Leakage Edition
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Credit Union Innovation Study – July 2021
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Credit Union Innovation Study – February 2021
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Credit Union Innovation Playbook: Card Trends Edition
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Credit Union Innovation Playbook: Microbusiness Opportunity Edition
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Credit Union Innovation Playbook: Challenger Banks Edition
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Credit Union Innovation Playbook: New Payment Flows Edition
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Credit Union Innovation Playbook: Loyalty Innovation Edition
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Credit Union Innovation Playbook: Data Analytics Edition
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Credit Union Innovation Playbook: Digital Banking Edition
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Credit Union Innovation Playbook: Trust But Verify Edition
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