consumer insights

Consumers Turn to Social Media for Impulse Purchases
Consumers Turn to Social Media for Impulse Purchases
February 07, 2024  |  Social Commerce

When consumers shop on social media apps, PYMNTS Intelligence research has found, they are often making impulse purchases, buying items that strike their fancy in...

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Cracking the Customer Loyalty Code: Flexible Programs Tailored to Everyday Needs
Cracking the Customer Loyalty Code: Flexible Programs Tailored to Everyday Needs
February 06, 2024  |  Loyalty & Rewards

Len Covello, chief technology officer of Engage People, told PYMNTS in an interview that merchants are going to need to fine-tune, and in some cases overhaul,...

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Headline Inflation Cools, But Food Prices Still Climbed in December
Headline Inflation Cools, But Food Prices Still Climbed in December
January 26, 2024  |  Economy

Taken as a whole, the Commerce Department’s latest reading on inflation shows a dip below a key psychological level.  The Personal Consumption Index, as released Friday...

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8 in 10 Consumers are Highly Satisfied With Online Marketplace Shopping
8 in 10 Consumers are Highly Satisfied With Online Marketplace Shopping
January 23, 2024  |  eCommerce

The convenience of shopping from the comfort of one’s home has led to the growing popularity of online marketplaces among consumers. As detailed in “The...

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Consumers Turn to Social Media Platforms for Secondhand Products as Resale Partnerships Surge
Consumers Turn to Social Media Platforms for Secondhand Products as Resale Partnerships Surge
January 19, 2024  |  Retail

As the economy continues to grapple with rising prices and inflationary pressures, consumers are adjusting their purchasing habits to cope with the erosion of their...

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4 in 10 High-Income Consumers Worry About Becoming Too Dependent on AI 
4 in 10 High-Income Consumers Worry About Becoming Too Dependent on AI 
January 19, 2024  |  Artificial Intelligence

Artificial intelligence (AI) has become an integral part of businesses and industries, but consumers still have uncertainties about its role in their lives and careers. ...

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What Brands and Retailers Need to Know About the Gen Z Consumer
What Brands and Retailers Need to Know About the Gen Z Consumer
January 16, 2024  |  Consumer Insights

Gen Z – don’t forget about them.   While artificial intelligence (AI) is a mega-hot topic and tool these days and brands and retailers are pinning...

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Consumers Look at Security First, Fees Second When Opening a Bank Account
Consumers Look at Security First, Fees Second When Opening a Bank Account
January 10, 2024  |  Banking

After two years of persistent inflation and economic uncertainty, consumers have adopted a range of conservative attitudes across consumer products and services. This includes seeking...

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4 in 10 Consumers Would Start Using Pay-by-Bank If Perks Were Offered
4 in 10 Consumers Would Start Using Pay-by-Bank If Perks Were Offered
January 09, 2024  |  Payment Methods

Pay by bank, also known as account-to-account (A2A) payments, is gaining in popularity. More consumers are turning to this payment method to shop, pay their...

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