marketing

Beauty Industry Gets Its AI Makeover
Beauty Industry Gets Its AI Makeover
November 12, 2025  |  Retail

From foundation matching and real-time consultations to generative marketing and supply chain forecasting, artificial intelligence (AI) is getting integrated into nearly every part of the...

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OpenAI Searching for Ad Chief to Bolster Monetization
OpenAI Searching for Ad Chief to Bolster Monetization
September 25, 2025  |  artificial intelligence

OpenAI is reportedly seeking someone to help carry out its monetization plans. Get the Full Story Complete the form to unlock this article and enjoy...

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Pinterest and Instacart Form Deal Enabling Shoppable Ads
Pinterest and Instacart Form Deal Enabling Shoppable Ads
June 16, 2025  |  Partnerships

Pinterest ads will become directly shoppable via Instacart under a new retail media collaboration between the two companies. Get the Full Story Complete the form to unlock this...

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PayPal Turns Online Ads Into ‘Buy Now Opportunities’
PayPal Turns Online Ads Into ‘Buy Now Opportunities’
June 16, 2025  |  eCommerce

PayPal says it has developed a way to turn online ads into merchant storefronts. Get the Full Story Complete the form to unlock this article...

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DoorDash Buys Symbioysis to Bolster Billion-Dollar Ad Business
DoorDash Buys Symbioysis to Bolster Billion-Dollar Ad Business
June 11, 2025  |  Acquisitions

DoorDash will pay $175 million to purchase advertising tech company Symbiosys. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

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Digital Fatigue Drives Brands to AI, Says Hightouch CEO
Digital Fatigue Drives Brands to AI, Says Hightouch CEO
June 11, 2025  |  artificial intelligence

The pressure is on marketing teams today drive digital success without delivering spam. Get the Full Story Complete the form to unlock this article and...

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How Lidl Used GenAI to Fuel a Viral Grocery Marketing Campaign
How Lidl Used GenAI to Fuel a Viral Grocery Marketing Campaign
June 03, 2025  |  Artificial Intelligence

Grocery giant Lidl France, in collaboration with creative agency Marcel Worldwide, turned to generative artificial intelligence (GenAI) to power a viral marketing campaign. Get the...

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Google Unveils AI Tools to Help Brands, Retailers Drive Commerce Growth
Google Unveils AI Tools to Help Brands, Retailers Drive Commerce Growth
May 21, 2025  |  Google

Google on Wednesday (May 21) unveiled a slew of artificial intelligence (AI)-powered tools to help brands drive growth in shopping and ad effectiveness. Get the...

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Netflix Reportedly Weaving GenAI Ads Into Programming
Netflix Reportedly Weaving GenAI Ads Into Programming
May 15, 2025  |  Streaming

Netflix is reportedly about to experiment with placing ads in the middle of its programming. Get the Full Story Complete the form to unlock this...

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