marketing

When Everything Looks Like AI, Being Real Becomes the Advantage

When Everything Looks Like AI, Being Real Becomes the Advantage
When Everything Looks Like AI, Being Real Becomes the Advantage
April 08, 2026  |  artificial intelligence

Cookware brand Le Creuset paid a digital video artist to spend days shooting and hand-editing footage frame by frame. When the video went live, the...

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Beauty Industry Gets Its AI Makeover
Beauty Industry Gets Its AI Makeover
November 12, 2025  |  Retail

From foundation matching and real-time consultations to generative marketing and supply chain forecasting, artificial intelligence (AI) is getting integrated into nearly every part of the...

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OpenAI Searching for Ad Chief to Bolster Monetization
OpenAI Searching for Ad Chief to Bolster Monetization
September 25, 2025  |  artificial intelligence

OpenAI is reportedly seeking someone to help carry out its monetization plans. Get the Full Story Complete the form to unlock this article and enjoy...

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Pinterest and Instacart Form Deal Enabling Shoppable Ads
Pinterest and Instacart Form Deal Enabling Shoppable Ads
June 16, 2025  |  Partnerships

Pinterest ads will become directly shoppable via Instacart under a new retail media collaboration between the two companies. Get the Full Story Complete the form to unlock this...

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PayPal Turns Online Ads Into ‘Buy Now Opportunities’
PayPal Turns Online Ads Into ‘Buy Now Opportunities’
June 16, 2025  |  eCommerce

PayPal says it has developed a way to turn online ads into merchant storefronts. Get the Full Story Complete the form to unlock this article...

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DoorDash Buys Symbioysis to Bolster Billion-Dollar Ad Business
DoorDash Buys Symbioysis to Bolster Billion-Dollar Ad Business
June 11, 2025  |  Acquisitions

DoorDash will pay $175 million to purchase advertising tech company Symbiosys. Get the Full Story Complete the form to unlock this article and enjoy unlimited...

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Digital Fatigue Drives Brands to AI, Says Hightouch CEO
Digital Fatigue Drives Brands to AI, Says Hightouch CEO
June 11, 2025  |  artificial intelligence

The pressure is on marketing teams today drive digital success without delivering spam. Get the Full Story Complete the form to unlock this article and...

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How Lidl Used GenAI to Fuel a Viral Grocery Marketing Campaign
How Lidl Used GenAI to Fuel a Viral Grocery Marketing Campaign
June 03, 2025  |  Artificial Intelligence

Grocery giant Lidl France, in collaboration with creative agency Marcel Worldwide, turned to generative artificial intelligence (GenAI) to power a viral marketing campaign. Get the...

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Google Unveils AI Tools to Help Brands, Retailers Drive Commerce Growth
Google Unveils AI Tools to Help Brands, Retailers Drive Commerce Growth
May 21, 2025  |  Google

Google on Wednesday (May 21) unveiled a slew of artificial intelligence (AI)-powered tools to help brands drive growth in shopping and ad effectiveness. Get the...

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