For consumers shopping online, selecting an item to buy is not the end of their decision-making. Brands’ sites, retailers’ sites and online marketplaces are each...
Data analytics firm NielsenIQ has launched an agreement with TransUnion’s marketing solutions business, TruAudience. The collaboration, announced Wednesday (Jan. 17), combines NielsenIQ’s first-party data on fast-moving consumer goods (FMCG)...
In the latest sign of trouble for the mall, several national retailers are moving outdoors. That’s according to a Monday (Jan. 15) Wall Street Journal...
In recent years, Amazon’s Buy With Prime program has undergone significant expansions, transforming the landscape for both the eCommerce giant and the retailers who join...
The new year is only three days old. Buyer’s remorse may be setting in for those of us who have hit “buy” again and again,...
Chinese consumers are reportedly feeling the effects of the country’s economic downturn. This downturn, characterized by declining exports, a slowdown in manufacturing and a property...
There is an economic theory that can be traced back to the Great Depression of the 1930s: the Lipstick Effect, which suggests that even in...
When it comes to consumers and their buying habits, Costco said its deals are drawing bargain-hunting customers to its aisles. “We’re looking at the consumer...
The holidays are right around the corner, and holiday shopping is in full swing. This edition of PYMNTS’ Provider Ranking of Shopping Apps is here...