Loyalty Programs news and trends

United Airlines Distinguishes Between Loyalty, Rewards Programs
Loyalty & Rewards // January 21, 2026

United Airlines grew its loyalty revenue by promoting loyalty rather than rewards, an executive said Wednesday (Jan. 21) during the company’s fourth quarter earnings call. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content...

Checkout Becomes the New Battleground for Loyalty Dollars
Loyalty & Rewards // December 29, 2025

Watch: How Smart Basket Redesigns the Economics of Loyalty Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form,...

Why 60% of Debit Card Users Have Become Merchant Loyalty Targets
Loyalty & Rewards // December 22, 2025

For years, loyalty followed credit, but new data shows that rewards are now chasing spending habits shaped by caution rather than leverage. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

FIS Says It’s Time to Make Loyalty Smart Again
Loyalty & Rewards // October 28, 2025

Watch more: Digital Shift: FIS, David Keenan Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree...

Interviews & Exclusives
Checkout Becomes the New Battleground for Loyalty Dollars

December 29, 2025
Watch: How Smart Basket Redesigns the Economics of Loyalty Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from PYMNTS and to […]

FIS Says It’s Time to Make Loyalty Smart Again

October 28, 2025
Watch more: Digital Shift: FIS, David Keenan Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional...

Debit Rewards Are Retail’s Next Game Changer, Says Galileo

July 11, 2025
Co-branded debit rewards are helping companies boost loyalty and customer engagement, Galileo Financial Technologies CEO Derek White writes in a new PYMNTS eBook, “Halftime 2025: Charting the Future of Payments.”...

Alternate Payments Cleared for Takeoff as Platforms Catch Up With Travelers’ Payment Demands

May 20, 2025
The travel industry can call to mind pink sand beaches, loyalty points and upgrades. But behind the scenes, the sector is defined by the way people pay. Get the Full...

Quick Reads
Starbucks Brings Back Tiered Rewards Program

January 29, 2026
Starbucks is preparing to launch an updated version of its loyalty rewards program. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing communications from […]

United Airlines Distinguishes Between Loyalty, Rewards Programs

January 21, 2026
United Airlines grew its loyalty revenue by promoting loyalty rather than rewards, an executive said Wednesday (Jan. 21) during the company’s fourth quarter earnings call. Get the Full Story Complete...

JetBlue and United Link Loyalty Programs Under ‘Blue Sky’ Banner

May 29, 2025
Airlines JetBlue and United have teamed to merge aspects of each other’s loyalty programs. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

Mastercard Helps Bahrain’s ila Bank Launch Loyalty Program

May 27, 2025
Mastercard has teamed with Bahrain-based ila Bank to help it introduce loyalty programs. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS...