Siri/page/2 news and trends

Apple AI Crises Deepen as Search Exec Ke Yang Moves to Meta
Artificial Intelligence // October 16, 2025

Apple’s top executive overseeing its ChatGPT-like search initiative is leaving the company for Meta, marking another senior departure from Apple’s artificial intelligence division. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no...

Apple Looks to Acquire Tech and Expertise From Prompt AI
Apple // October 12, 2025

Apple is reportedly preparing to acquire talent and technology from computer vision startup Prompt AI. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter,...

Apple Tests Siri Chatbot With Internal Users
Apple // September 26, 2025

Apple is building a ChatGPT-like iPhone app to test a revamped version of Siri. Still, the tool is restricted to internal testing only and will not be released to consumers, Bloomberg reported Friday (Sept. 26). The app lets Apple engineers experiment with features such as...

Apple Plots AI Search to Challenge OpenAI, Perplexity
Apple // September 03, 2025

Apple is reportedly developing an artificial intelligence (AI)-powered web search tool that could be added to its Siri voice assistant, its Safari web browser and its Spotlight search features on the iPhone. Get the Full Story Complete the form to unlock this article and enjoy...

Interviews & Exclusives
Apple’s Siri: Once a Pioneer, Now an AI Laggard

March 20, 2025
When Apple’s artificial intelligence (AI) assistant, Siri, debuted in 2011, it was revolutionary for giving users the ability to “talk” to their smartphone. Siri’s capabilities were made possible by machine learning, which was state of the art at the time. Get the Full Story Complete the form to unlock this article and enjoy unlimited free […]

Siri’s Original Co-Designer Says Apple’s ‘Fear of Not Being Perfect’ Hampers Siri Revamp

March 07, 2025
In 2011, Apple debuted Siri, the world’s first digital assistant embedded in a smartphone. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...

The Rise Of The QSR Rewards Aggregator

July 26, 2019
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NEW DATA: What’s Driving $230B In Commuter Commerce?

January 07, 2019
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Quick Reads
Apple Seeks Google’s Help in Long-Awaited Siri AI Update

November 06, 2025
Apple is reportedly nearing a $1-billion-per-year deal with Google to power its long-awaited Siri upgrade. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive […]

Apple AI Crises Deepen as Search Exec Ke Yang Moves to Meta

October 16, 2025
Apple’s top executive overseeing its ChatGPT-like search initiative is leaving the company for Meta, marking another senior departure from Apple’s artificial intelligence division. Get the Full Story Complete the form...

Apple Looks to Acquire Tech and Expertise From Prompt AI

October 12, 2025
Apple is reportedly preparing to acquire talent and technology from computer vision startup Prompt AI. Get the Full Story Complete the form to unlock this article and enjoy unlimited free...

Apple Tests Siri Chatbot With Internal Users

September 26, 2025
Apple is building a ChatGPT-like iPhone app to test a revamped version of Siri. Still, the tool is restricted to internal testing only and will not be released to consumers,...