As next-generation gaming consoles are set to come to market, Electronic Arts will have a narrow release lineup in 2020, after the newest Star Wars game assisted in the company’s formidable results in the holiday quarter, The Wall Street Journal reported. Get the Full Story...
As you may have heard, there is a new Star Wars movie coming out in a little under a week. If you haven’t heard – well, someone in Disney’s marketing department is about to be fired, since the House Of Mouse (and superheroes, Wookiees and Jedis)...
It all started with an empty box under the Christmas tree back in 1977. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...
If EA Games — the third- or fourth-largest video game company in the world — had set out to write a step-by-step guide on how not to release a new high-profile gaming product to the world, they probably could not have succeeded any better than they did (by...
December 16, 2017
It all started with an empty box under the Christmas tree back in 1977. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS Today. By completing this form, you agree to receive marketing […]
January 31, 2020
As next-generation gaming consoles are set to come to market, Electronic Arts will have a narrow release lineup in 2020, after the newest Star Wars game assisted in the company’s formidable results in the holiday quarter, The Wall Street Journal reported. Get the Full Story Complete the form to unlock this article and enjoy unlimited […]
February 09, 2016
Just as “Star Wars: The Force Awakens” is doing record-shattering business at the box office for Disney, the movie’s tie-in toy merchandise is boosting Hasbro. Get the Full Story Complete...
