Target/page/4 news and trends

Retailers Adjust Strategies to Meet Financially Strained Consumers’ Needs

January 19, 2025
Target Lifts Guidance After Record Black Friday-Cyber Monday Sales
Retail // January 16, 2025

Record post-Thanksgiving sales have caused Target to raise its sales guidance. The retailer announced Thursday (Jan. 16) that it now anticipates an approximately 1.5% increase in fourth-quarter comparable sales after earlier projecting flat growth. “Compared with its third-quarter sales trends, the company saw a meaningful acceleration in discretionary categories...

Temu and Shein Target Toy Sales While Growing in US and Europe
Retail // November 29, 2024

Temu and Shein reportedly are likely to account for a greater share of toy sales in America and Europe during this holiday shopping season. The two rival eCommerce sites are increasing their offerings of toys while also gaining greater prominence as sellers of all sorts of products,...

Retailers Take Note: Consumers Say There Are Too Many Deals
Consumer Insights // November 25, 2024

Through the past few years, consumers in the United States, have collectively seemed to be an unstoppable force. They have spent through inflationary times, geopolitical uncertainty and while living paycheck to paycheck. There are signs, however, that the momentum may slow headed into the last...

App Provider Rankings: Ulta Beauty Revamps Digital Strategy to Boost Engagement
Retail // November 21, 2024

With the shopping season upon us, PYMNTS’ App Provider Rankings take a peek into shopping apps. And what we found were some strategies paying dividends in retail app usage and access. We’ll start with Ulta Beauty, the cosmetics and skincare retailer, which has been on...

Interviews & Exclusives
Mass Market Retailers Cut Prices to Win Budget-Conscious Shoppers This Holiday Season

October 10, 2024
As we approach the holiday season, mass merchants and dollar stores are unveiling a plethora of new deals designed to attract budget-conscious consumers grappling with financial struggles. This year, many retailers are adapting their strategies to meet the needs of shoppers who are feeling the pinch of rising costs, emphasizing affordability and value in their […]

Competition for Early Holiday Shoppers Won’t Start With Black Friday

October 02, 2024
As the holiday shopping season approaches, retailers are rolling out early sales strategies to capture consumer spending against a backdrop of economic uncertainty. With inflation concerns and fluctuating consumer confidence...

Paycheck-to-Paycheck Shoppers May Demand More Deals Events This Fall

September 03, 2024
In the wake of the savings events rush of the summer, with seemingly every large merchant announcing some major discounting push, consumers are growing accustomed to shifting their spending toward...

Bargain Hunters Fuel Amazon’s Prime Day Participation

July 17, 2024
With years of financial challenges compounding shoppers’ deal-seeking behaviors, Amazon and its competitors are seeing spiking demand for their summer deals events. Early reports suggest that Amazon Prime Day, the...

Quick Reads
Target Lifts Guidance After Record Black Friday-Cyber Monday Sales

January 16, 2025
Record post-Thanksgiving sales have caused Target to raise its sales guidance. The retailer announced Thursday (Jan. 16) that it now anticipates an approximately 1.5% increase in fourth-quarter comparable sales after earlier projecting flat growth. “Compared with its third-quarter sales trends, the company saw a meaningful acceleration in discretionary categories during the holiday timeframe, most notably in apparel and toys, […]

Temu and Shein Target Toy Sales While Growing in US and Europe

November 29, 2024
Temu and Shein reportedly are likely to account for a greater share of toy sales in America and Europe during this holiday shopping season. The two rival eCommerce sites are increasing their...

Target Plans Holiday-Themed Upgrades In Store and Online

November 05, 2024
Target is getting a holiday makeover as retailers prepare for a potentially tepid shopping season. The retailer announced recently that it would be turning its physical and digital retail presence into a “fantastical...

Target to Make 2,000 More Price Cuts for Holiday Season

October 22, 2024
Target will reduce regular prices on more than 2,000 items this holiday season. Combined with the price cuts it has made on more than 8,000 items since May, the retailer...